* Brand Positioning and Menu Design: Crafted innovative menus blending health and local culture, establishing a unique culinary identity for increased engagement and revenue growth.* Restaurant Operation Establishment and Training: Implemented comprehensive SOPs for efficient operations and exceptional service, resulting in heightened customer satisfaction and loyalty.* Brand Image Design and Marketing Strategy: Utilized storytelling and online marketing to enhance brand recognition and collaborated with local businesses for cross-industry partnerships(P-league, True Yoga, 186Roller Blade Arena), expanding brand exposure and attracting a broader audience.* Operational Strategy Formulation: Played a pivotal role in driving over 180% revenue growth in Q1 & Q2, contributing significantly to the brand's development.* Brand Expansion: Actively participated in launching the Taipei Q Square store(second direct sale restaurant), implementing strategic market analysis to drive expansion and influence in the local market, yielding favorable business outcomes

Led projects with exceptional project management skills, achieving a 6-month deadline in just 100 days. coordinated 4 contracted outsource companies in team of over 300 people, coordinated 60+ international & regional artists, and cultivated sponsor-client relationships for successful project outcomes.* Successfully orchestrated the Spaceport Music Festival, Taiwan's inaugural 3-day music festival. Developed project scopes and objectives, engaging all stakeholders and ensuring technical feasibility. Managed communications and contracts with over 60+ international and regional artists, conducting weekly face-to-face meetings with new clients to establish trust in our company and foster enduring relationships.* Oversaw end-to-end coordination, implementation, and quality control for a site build-up project, adhering to timelines and budgets while delivering a visually captivating and functional event space.(day-to-day management,90+team members & over 60 artists & band crew members)

Led the development of brand marketing and promotion strategies, established a robust e-commerce presence, and achieved a 150% growth in social media engagement.* Directed research and planning for brand marketing and promotion strategies, resulting in a well-defined approach.* Established the brand e-commerce presence through consistent weekly social media content creation, driving a 150% growth in reach and a 30% increase in engagement.* Secured and helped the brand participate in international media coverage and events for the brand, including LA ComplexCon, Art Basel in Hong Kong, YOHO China, and Hypebeast, among others.* Enhanced brand visibility through collaborations with renowned international artists and brands such as Yetiout, ACU China, and Daniel Poole from London, fostering increased brand awareness and recognition.

Elevated brand image across regional social media platforms by orchestrating micro-influencers and crafting distinctive content, resulting in heightened brand recognition on local social media platforms. Additionally, spearheaded coordination efforts for high-profile events.* Established the brand's presence on regional social media platforms through micro-influencer management and bespoke content creation, yielding a 10% increase to surpass 20K followers and 180K+ monthly impressions, achieved organically without paid advertising.* Orchestrated and managed notable events, including the Nike X Off-White “The Ten” release party in Beijing, Nike AF 100 anniversary in Guangzhou, and various brand pop-up stores and live events.* Cultivated and sustained partnerships with brands, magazines, international, and regional artists.

Led operations and expansion into new markets, achieving an annual growth rate of 200%. Built and managed teams to enhance brand capabilities.* Established and managed the successful FELIZ MODELS Shanghai branch, increasing visibility in the local market, led a team of 6 successfully generating over 18 million RMB in revenue in 2018.* Developed the agency’s positioning and implemented marketing strategies to meet evolving industry demands.* Cultivated relationships with over 3000 international and national fashion brands, including casting directors, producers, photographers, stylists, managers, and scouts. Oversaw communication and contract negotiations for both local and international clients.* Managed and scheduled 12 to 23 international models per season & cultivated new faces to acknowledge Asia market needs fully.

Started as an assistant and promoted to junior agent and scouter in 9 months* Nurture new and existing relationships with Mother Agencies and international with mother agencies over 15 countries.* Managing business/personal schedules, travel, and vital documents for over 30 agency members.* organized models through international placement and scouting.* Researched industry trends and market opportunities; planned scouting trips to identify and recruit new talent for the agency.* Maintained in-depth understanding of fashion industry trends and hiring desires.* Built and maintained relationships with fashion companies, casting directors, producers, photographers, stylists, managers, & scouts.

‭- ‬Demand of clients for quotation and contracting‭.‬‭- Built and maintained relationships with fashion companies, casting directors, producers, photographers, stylists, managers, & scouts.‭- ‬Team work distribution‭, ‬integration and cooperation