- Expert in brand positioning and asset development, driving recognition and engagement across diverse industries.- Apply data-driven strategies using customer insights, performance metrics, and lifetime value analysis to guide marketing and product decisions.- Design and lead integrated marketing campaigns, including brand repositioning and multi-channel advertising, achieving measurable results.- Oversee product development with a focus on UX/UI design, optimizing digital platforms through iterative improvements.- Coordinate cross-functional teams, aligning strategies with PR agencies, creative partners, and stakeholders for cohesive execution.- Excel in client and stakeholder management, presenting data-driven insights to senior leadership and steering high-impact projects.- Manage and optimize advertising budgets, ROAS, and media allocation to maximize campaign performance.- Experienced in CRM automation, social media management, and digital content strategy to boost organic growth and engagement.- Fluent in Spanish and English, facilitating seamless collaboration and strategic execution across diverse markets.