I am an Associate Principal, Marketing and Business Development Director for Svigals + Partners, an FCA company. Svigals is an award-winning architecture and art integration firm. At the heart of our practice is the seamless blending of architecture, art, and storytelling designed to create experiences that nourish. We work with clients who are passionate about improving lives. They are educators training tomorrow’s leaders, biotech firms seeking cures, healthcare providers for the young and old, and civic, cultural, corporate, and non-profit organizations serving communities. Our client’s mission is our mission, and we strive every day to create a better future together.We are honored to work with small and large institutions, including Yale University and Yale-New Haven Hospital, MIT, Princeton, UCONN, Alexion, Arvinas, BioHaven, Quantum-Si, Hole in the Wall Gang Camps, Ronald McDonald House, the Metropolitan Museum of Art, PepsiCo, and local non-profits too many to mention. Our imaginative integration of planning, design, sculpture, and artwork has earned us recognition as a leading design firm by AIAct, Chicago Athenaeum, Interior Design Magazine, and Fast Company among others.My work in the AEC industry is a natural evolution of my professional experience in design, branding, writing, and client management. Most of what I know about marketing and brand strategy I learned over a decade on Madison Avenue working for icons BBDO, JWT, and FCB on clients such as Pepsi, Kellogg's, Nabisco, and Mazda. There I learned the importance of having a layered understanding of your target to craft a powerful and compelling message. My background also includes design training at top ranked New York School of Interior Design and several years of residential interiors and space planning in the Hamptons and NYC.