Cheryl Liew Email & Phone Number

Singapore

In my role, I specialize in enhancing customer experience by optimizing digital operations and ensuring a seamless online journey. Collaboration with cross-functional teams also allows me to drive digital business objectives and contribute to online growth of the brand.My responsibilities include but are not limited to:Providing exceptional customer service by managing over 50 order-related enquiries and issues (of varying complexity) daily during peak sales periods, ensuring prompt and effective resolutions.Managing inventory and website operations to ensure accurate stock levels and efficient order fulfillment.Managing translation projects across 7 different languages for the EU and APAC regions, ensuring accuracy and alignment during comprehensive website overhauls and content updates.Developing and editing content and copy that aligns with brand guidelines, enhancing online engagement.Collaborating with marketing/PR, operations, CRM, and warehouse teams to coordinate digital initiatives and drive sales strategies.Supporting cross-functional projects, ensuring alignment with overall business goals and digital objectives.

Singapore

In this role, I oversaw all writing, editing, and proofreading processes to ensure consistent, engaging content within stringent deadlines. I was also in charge of vetting long-form salescopy in a specialized way that has been developed by me over the years.One of my notable projects includes a $20,000 information product with over 170 written pieces in 6 months, across multiple departments and more than 20 writers.I also managed 3 in-house writers (+ 4 regular external writers/proofreaders), and worked closely with Operations and Marketing to eliminate bottlenecks and optimize processes.

Singapore

When I first started out here, I learnt to create detailed, structured outlines for writers by conducting substantial research and brainstorming appealing marketing angles geared towards our target audience.Being an excellent team player, I also coordinated simultaneous writing projects across multiple departments, wrote blog posts for corporate website, and vetted salescopy for long-form salesletters.

317 Outram Road

In this role, I researched and contributed column articles, product copy, book reviews, and snippets for print and produced on-trend blog posts for askCLEO.com.sg, as well as analysed global trends for Editor to set goals for upcoming issues.

I was in charge at the highest-performing branch, consistently exceeding sales targets and driving company growth. I also cultivated strong customer relationships and single-handedly trained new personnel, while maintaining comprehensive knowledge of industry-related goods such as music, movies, TV series, and more.

Bachelor'S Degree, English Language And Literature

Diploma, Mass Communication/Media Studies