Cheryl Torres Email & Phone Number

Collegedale, Tennessee, United States

- Provide developmental editing for full-length manuscripts according to the Chicago Manual of Style, including general feedback and recommendations.- Fact-check details included in manuscripts for accuracy.- Develop a style sheet specific to each manuscript to define any unique style decisions based on the audience and purpose of the book.- Ensure formatting is consistent within the manuscript.- Complete a final review of the manuscript to prepare for publishing.

- Consult with potential and current clients to define and support their organizational goals and needs pertaining to fundraising and marketing- Prepare customized strategic plans to drive high-impact results for each client- Manage and/or directly provide comprehensive support for print and digital design, copywriting, digital marketing, social media planning, etc. - Provide comprehensive branding services, including message frame research

Denver, Colorado

- Create and implement an annual giving acquisition and retention strategy for the five hospitals and three programs supported by the Foundation- More than doubled donor retention rates- Increased associate giving funds raised to nearly $450k annually by more than 1,500 employee donors- Maintain and leverage the annual giving, software and associate campaign budgets for maximum results

Collegedale, Tn

- Orchestrate all annual giving direct mail, email, web, crowdfunding, and calling appeals and campaigns to reach a constituent base of approximately 60,000- Responsible for management of a student intern, call center coordinator, and phonathon program with 35 student workers, as well as annual giving budget- Surpassed the $5 million annual giving campaign goal in less than three years of a five-year campaign

Dalton, Ga

- Provided, produced or managed the production of marketing tools for account executives, including look books, email invitations, fuzzy mailers, brochures, etc. - Gaged the results of emails and other online advertising using Google Analytics and other online tools - Prioritized and managed multiple requests for materials as they came in - Aided with the design of print and online advertisements and marketing materials

Ooltewah, Tn

- Produced/implemented advertising materials and strategies for thrift stores; average daily sales increase of 25% - Expanded social media presence; greater than 10x increase on Facebook, added Twitter, Pinterest accounts - Created annual report, donor newsletters, and other fundraising materials; edited thank you letters, volunteer newsletter- Worked closely with director of development to ensure consistent messaging and increase donor commitment- Redesigned website, external newsletter, in-store bulletins; create effective annual reports, campaign materials - Initiated, developed, and taught community job search and computer skills classes - Requested and received grants for $22,000 for new office computers and $30,000 for a new box truck

Apison, Tn

- Launched and produced monthly donor newsletter: Your Connection to Missions Worldwide - Researched, initiated, and managed organizational social media presence on Facebook and blogs - Wrote and edited publications, letters, etc; provided assistance and collaboration with design and layout of same- Coordinated stewardship efforts- Assisted in organizing mission trips to Zambia and Peru; provided on-site organizational management in Zambia - Prepared and presented communication seminars for OCI leaders

Skotselv, Norway