Jason Lin Email & Phone Number

Taipei, Tw

台灣 臺北市

台灣 臺北市

-Led the revamp of the official website and collaborated with multiple departments to optimize the process of after-sales services and event registration system-Collaborate with the data team and martech partner to collect interest tags for CDP to enhance targeted marketing via email and LINE.-Develop a standardized approach for marketers to gather remarketing lists for future campaigns, improving conversion rates.

台灣 臺北市

基隆路二段109號

- Launched SEO campaign for official site and blog that generated 15% growth of new paid users- Strategized and managed paid digital ads across Google, Apple search, and Facebook that generate 228% return on advertising investment monthly- Established CRM campaigns to drive free members to re-subscribe that increase the number of re-subscription by 15% year on year- Designed email marketing strategy for telecom cooperation that lead to 5% revenue growth- Developed and managed… Show more - Launched SEO campaign for official site and blog that generated 15% growth of new paid users- Strategized and managed paid digital ads across Google, Apple search, and Facebook that generate 228% return on advertising investment monthly- Established CRM campaigns to drive free members to re-subscribe that increase the number of re-subscription by 15% year on year- Designed email marketing strategy for telecom cooperation that lead to 5% revenue growth- Developed and managed collaboration campaigns with Kingstone, CommonWealth Magazine, and Cathay Bank to expand brand awareness- Collaborated with the product team to build data tracking funnel and calculate users' LTV from the different marketing channel Show less

台灣 台北市

- Implemented SEO site audit and fix duplicate page issues, resulting in the growth of organic traffic by 70%- Collaborated with content writer to create blog posts for SEO purposes to promote a new product that increases the organic traffic of the blog by 80%- Optimized the product catalog and target audience for google shopping ads to improve the ROAS by 100%- Performed A/B test for the call to action which improved the conversion rate of display ads by 30%- Automated KPI… Show more - Implemented SEO site audit and fix duplicate page issues, resulting in the growth of organic traffic by 70%- Collaborated with content writer to create blog posts for SEO purposes to promote a new product that increases the organic traffic of the blog by 80%- Optimized the product catalog and target audience for google shopping ads to improve the ROAS by 100%- Performed A/B test for the call to action which improved the conversion rate of display ads by 30%- Automated KPI reporting using Google Data Studio, saving roughly 3 hours of manual work each week Show less

台灣 台北市

- Performed A/B testing for ad copy, which decrease the costs per purchase by 30%- Optimize copywriting and audience for paid search campaigns and reduce the CPL of a seminar by 50%- Set up more than 50 accounts of Google Tag Manager and Google Analytics based on the client's business model