Chitra Krishnan Email & Phone Number

Mumbai Area, India

In my current role at Vector Consulting Group, I am responsible for planning and implementation of differentiated communications strategies. Work with multiple external stakeholders and cross functional teams to define and execute the branding, PR and Internal communication initiatives. Create content and run campaigns for the brand on the social media platforms; focus on business impact and measurable results.

Pune Area, India

o Have been responsible for ensuring brand visibility for Bajaj Allianz Life Insurance is ranked in TOP 3. o Pitch stories to media to enhance visibility of the company o Create authored articles on current topics, or specific topics o Co-ordinate with external PR agency to drive the key messages for the company and positioning the company MD & CEO as thought leaders, apart from leveraging HODs as the department spokesperson(s)o Generate reports and conducting media analysis and… Show more o Have been responsible for ensuring brand visibility for Bajaj Allianz Life Insurance is ranked in TOP 3. o Pitch stories to media to enhance visibility of the company o Create authored articles on current topics, or specific topics o Co-ordinate with external PR agency to drive the key messages for the company and positioning the company MD & CEO as thought leaders, apart from leveraging HODs as the department spokesperson(s)o Generate reports and conducting media analysis and taking relevant actions and measures for sustaining the brand image of the company in the mediao Co-ordinating with digital team on specific campaigns and reports and sharing the same with the media by highlighting it through necessary and relevant PR toolso Drive internal communications by using relevant tools and CEO Blog o Content development for internal magazines like LifeLine and Befikar Times and timely execution of these magazineso Organize media events/ press conference and media campaigns o Ensure participation and fill nominations for various awards as and when necessary Show less

Mumbai Area, India

I was responsible for driving PR and generating communication materials for my clients - authored articles, press releases, press notes, fact sheets and other relevant documents. A proper planning and execution of strategies and good media relations skills have helped me in leveraging my clients brand recall in the media. Have handled clients from diverse industries - Cognizant Technologies, Vector Consulting Group, Ugam Solutions, Legrand India, Canon India, Deloitte, Fractal… Show more I was responsible for driving PR and generating communication materials for my clients - authored articles, press releases, press notes, fact sheets and other relevant documents. A proper planning and execution of strategies and good media relations skills have helped me in leveraging my clients brand recall in the media. Have handled clients from diverse industries - Cognizant Technologies, Vector Consulting Group, Ugam Solutions, Legrand India, Canon India, Deloitte, Fractal Analytics, TeleAtlas, Bookmyshow.com and Symantec India. Show less

Mumbai Area, India

• Develop communication strategy • Develop message and draft press information• Implement communication initiatives• Implementation and execution of PR plans, channel activities, and PR coordination.• Work with manager and my team to implement the communication programs• Work with internal and external resources to implement programs• Coordinating the lead generation activity pre and post events • Train the associates and make sure they are well equipped to deliver… Show more • Develop communication strategy • Develop message and draft press information• Implement communication initiatives• Implementation and execution of PR plans, channel activities, and PR coordination.• Work with manager and my team to implement the communication programs• Work with internal and external resources to implement programs• Coordinating the lead generation activity pre and post events • Train the associates and make sure they are well equipped to deliver quality output• Media Relations Show less

Mumbai Area, India

• Supporting and enhancing company's public positioning, corporate branding, and demand generation for its products• Responsibility of executing the strategies with the company's senior management team, product divisions, product marketing, web channel marketing and other functions to ensure close coordination of messaging and positioning with the media and the proper timing and execution of PR campaigns surrounding new product launches and other newsworthy corporate events• Achieve… Show more • Supporting and enhancing company's public positioning, corporate branding, and demand generation for its products• Responsibility of executing the strategies with the company's senior management team, product divisions, product marketing, web channel marketing and other functions to ensure close coordination of messaging and positioning with the media and the proper timing and execution of PR campaigns surrounding new product launches and other newsworthy corporate events• Achieve maximum exposure in print, electronic and on line press publications for new product launches and also identify opportunities for exposure of existing products• Attain media relation’s goal by securing editorial exposure for the company and its executives by targeting local, regional, and national business media to secure articles that communicate the company’s business strategies, technology and product innovations, and community involvement and also arrange speaking engagements Show less

Mumbai Area, India

• Securing product exposure in editorial media that influences customers and prospects which ranges from news items about product availability and short product descriptions to full-blown product reviews based on hands-on editorial evaluation. • Identify opportunities for exposure of existing products by conducting editorial calendar research to identify scheduled editorial opportunities and develop an editorial calendar research document• Creating and publishing a monthly report… Show more • Securing product exposure in editorial media that influences customers and prospects which ranges from news items about product availability and short product descriptions to full-blown product reviews based on hands-on editorial evaluation. • Identify opportunities for exposure of existing products by conducting editorial calendar research to identify scheduled editorial opportunities and develop an editorial calendar research document• Creating and publishing a monthly report recording all PR activities and PR placement by sharing the major media coverage (press clippings, TV & Radio broadcasts)• Drafting reports, news releases, brochures, speeches, articles, product information to be shared with the media• Involved in careful planning and coordination, attention to detail, preparation of special booklets, publicity material and reports for news conferences Show less