Responsable E-Commerce
CurrentDefinition of short/medium/long-term e-commerce strategy Data and reporting: Regular monitoring of various KPIs Acquisition: SEA & SEO -Development of SEO strategy -Management of traffic acquisition campaigns on various levers-Follow up of organic communication Loyalty: CRM & automation management on Hubspot and Mailchimp Web development: monitoring of site migration to Wordpress, definition of UX/UI strategy and management of technical teams… Show more Definition of short/medium/long-term e-commerce strategy Data and reporting: Regular monitoring of various KPIs Acquisition: SEA & SEO -Development of SEO strategy -Management of traffic acquisition campaigns on various levers-Follow up of organic communication Loyalty: CRM & automation management on Hubspot and Mailchimp Web development: monitoring of site migration to Wordpress, definition of UX/UI strategy and management of technical teams Management of regular online product launches: food and wineFollow up of needs with support functions: sourcing/logistics/client servicesP&L follow up and strategy Show less