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Chloe Liu is listed as MSc Economics @ University of Bristol | Aspiring Market Research / Data Analyst | Passionate about driving insights through data analysis at Season + Taste, a with 5 employees, based in Bristol, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Chloe Liu.
Chloe Liu previously worked as Digital Marketing Assistant at Season + Taste and Social Intelligence and Analytics at Ipsos. Chloe Liu holds Master Of Science - Ms, Economics, Finance And Management, Expected 2:1 from University Of Bristol.
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As a recent graduate with an MSc in Economics, Finance, and Management, I am passionate about leveraging data to drive informed decision-making and strategic insights. My expertise lies in utilizing Excel, SQL, and Power BI to clean, analyze, and visualize large datasets, transforming complex information into clear, actionable reports and dashboards.With a strong foundation in economics and finance, I have developed a keen analytical mindset and a comprehensive understanding of market dynamics. My academic and hands-on experience has equipped me with the skills necessary to excel in roles such as Data Analyst and Market Research Analyst.I am committed to continuous learning and am eager to contribute my technical skills and analytical acumen to a forward-thinking organization. Let's connect to discuss how I can add value to your team through data-driven insights and innovative solutions.
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City Of Bristol, England, United Kingdom
• Content Creation: Created engaging photos and videos of the restaurant and posted them on Instagram and Red, increasing awareness among customers and achieving 10,000 views• Menu Translation: Translated the restaurant's menu into Chinese, making it easier for Chinese-speaking customers to order, thereby enhancing their dining experience
Shanghai, China
• Market Analysis: Co-authored 13 weekly reports of Dyson using SQL on 2.5 million entries of engagement data to track buzz volume and influencer performance; visualised the insights of the marketing campaigns in Excel• Consumer Behaviour Insights: Collected 20,000 user comments on e-commerce platforms and encoded opinions into eight dimensions to provide consumer insights, achieving a cover rate of 120% over the actual engagement• Competitive Analysis: Conducted competitive analysis of engagement distribution across eight competing retail brands and tracked industry trends and highlights; monitored negative brand attacks
Shanghai, China
• Desk Research: Conducted desk research on three social media platforms in terms of media responsibility covering child safety, inclusivity, data ethics, and sustainability; output insights and recommendations for the platforms.• Case Study: Delivered case study on seven digital marketing campaigns in the automobile industry and presented research outcomes via PowerPoint Slides with excellent written communication and clear demonstration.
Activities and Societies: Accomplishments Bristol PLUS Award – June 2024 Through the Bristol PLUS Award, I have developed strong.
Activities and Societies: As deputy leader of the marketing department in the Career Development Organization of SUIBE, I organised.
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Chloe Liu works for Season + Taste.
Chloe Liu is listed as MSc Economics @ University of Bristol | Aspiring Market Research / Data Analyst | Passionate about driving insights through data analysis at Season + Taste.
Chloe Liu is based in Bristol, England, United Kingdom while working with Season + Taste.
Chloe Liu has worked for Season + Taste, Ipsos, and Ipg Mediabrands.
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Chloe Liu holds Master Of Science - Ms, Economics, Finance And Management, Expected 2:1 from University Of Bristol.
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