Chris Mcshane

Chris Mcshane Email and Phone Number

Marketing and Product Director @ Printed.com
London, GB
Chris Mcshane's Location
London, England, United Kingdom, United Kingdom
Chris Mcshane's Contact Details
About Chris Mcshane

Creative digital marketing director, using commercial knowledge and global experience to deliver and lead strategic B2B and B2C growth and success, specialising in innovative business initiatives and brand development. Ex-Ticketmaster, Live Nation, HMV. Currently at Printed.comOwner and co-founder of award-winning homewares brand The Curious Department, specialising in wallpaper and soft furnishings all proudly made in the U.K. thecuriousdepartment.com Husband and proud gay dad 🏳️‍🌈👶🏽

Chris Mcshane's Current Company Details
Printed.com

Printed.Com

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Marketing and Product Director
London, GB
Website:
printed.com
Employees:
98
Chris Mcshane Work Experience Details
  • Printed.Com
    Marketing And Product Director
    Printed.Com
    London, Gb
  • Printed.Com
    Marketing & Product Director
    Printed.Com May 2017 - Present
    Newcastle-Upon-Type, Gb
    Leading the Marketing, Product and Creative teams; to inspire, motivate and support through the provision of strategic direction and customer behaviour insights.Part of the Printed.com Senior Leadership team.
  • The Curious Department Ltd.
    Co-Founder And Managing Director
    The Curious Department Ltd. Apr 2016 - Present
    London, Gb
    A place where nature meets design, and traditional rules are left behind, The Curious Department is all about the power of past and present, the playfulness of pattern clashes and the occasional splash of opulence. Explore the wonderland for curious minds with affordable quality art, prints, tableware, soft furnishings, decorative home accessories, ethical taxidermy and award-winning stationery, all designed and produced in England. www.thecuriousdepartment.com"Top Brand To Watch in 2017" - Home & Property/ London Evening Standard, Feb 2017 "Winner: Engaging Print Award"- PaperFest / Top Drawer, January 2018
  • Ticketmaster
    Senior Director, Brand & Marketing Services, International
    Ticketmaster Mar 2014 - Nov 2015
    Beverly Hills, California, Us
    Client Marketing and Communication• Ownership of all client communication strategies, ensuring they are up-to-date on emerging trends and developments from the Ticketmaster business• Strategic input in client retention strategies and key acquisition pitches across international, whilst leading best practice materials for local markets.• Close liaison with Business and Commercial Development to utilise marketing channels for greater return with Partners and Sponsor opportunities.Product Marketing and Communication• Ownership of both Ecommerce and Ticketing Product marketing strategies• Production and execution of key materials for both internal and external use, and of the highest professional quality, ensuring adoption at an international scale.• Maintained a proactive and assertive stance on our product offering, ensuring prime coverage in industry conferences and aligned to PR strategy.Brand Guardianship and Marketing Design• Defined, embraced and exemplified the company mission values, statement, tone of voice and core aesthetic identity, ensuring adoption across the entire business.• Promoted an on-going and evolving business culture, ensuring the TM brand evolution met market requirements and needs, aligned to brand sentiment and growth strategies towards a more customer-centric model.Customer Campaign Development• Development of Ticketmaster’s Direct, Social, Content and Blog strategies• Evaluation and selection of SEO and Social Media tools for a smarter use of those platforms• Empowering local teams with the clear objectives and targets set by the CRM and BI team, and providing centralized best practice guidance with the aim of growing the business.• Production of core and centralized marketing assets and coordination of international campaigns (U2, Rihanna, Robbie Williams, etc) and seasonal campaigns (Christmas, Mother's Day, Valentine's, etc) to truly globalize our marketing outreach and offering.
  • Ticketmaster
    Director, Marketing And Communications, Business Operations, International
    Ticketmaster Mar 2013 - Mar 2014
    Beverly Hills, California, Us
    Led small team focused on supporting Business Operations and Sales Project managed international B2B brand developmentDefined and distributed client marketing and sales toolkit
  • Live Nation Entertainment
    Director Of Content And Social Media
    Live Nation Entertainment Dec 2010 - Mar 2013
    Beverly Hills, California, Us
    Project managed international rebrand of Ticketmaster InternationalDrove social retention and growth across 5 different brands in 22markets, leading Download Festival to be the biggest festival propertyin the UKDay-to-day management of 6 Content Editors in the UK, plus dottedline team of 40 content editors internationally
  • Live Nation Entertainment
    Digital Communications Manager
    Live Nation Entertainment Dec 2008 - Dec 2010
    Beverly Hills, California, Us
    Ownership of direct marketing, merchandising and marketing creative for the UKSet up initial social marketing strategy for all international marketsOversaw the migration of 13 markets to a new content managementsystem and website
  • Hmv
    Content Team Leader
    Hmv Oct 2007 - Dec 2008
    London, Gb
    Led team of specialists in the CD, Vinyl, DVD and Blu-Ray categories for hmv.com, overseeing merchandising, stock control, promotions, direct marketing and supplier ratecards.Forged strategic relationships with major record companies, film houses and agenciesDrove hmv.com’s biggest ever product pre-order
  • Hmv
    Content Editor
    Hmv Jan 2004 - Oct 2007
    London, Gb
  • Hmv
    Buyer
    Hmv Sep 2002 - Jan 2004
    London, Gb

Chris Mcshane Skills

Social Media Marketing Digital Marketing E Commerce Social Media Content Management New Media Marketing Seo Crm Web Project Management Web Content Management Marketing Communications Digital Media Email Marketing Content Strategy Marketing Strategy Dreamweaver Strategy Social Networking Strategy Brand Development Direct Marketing Online Social Networking International Relations Content Marketing Corporate Branding Cms Brand Strategy Product Marketing Leadership Brand Management Management Digital Strategy Social Networking Entertainment Online Marketing Search Engine Optimization

Chris Mcshane Education Details

  • London South Bank University
    London South Bank University
    English Literature / English Language
  • Foyle And Londonderry College
    Foyle And Londonderry College

Frequently Asked Questions about Chris Mcshane

What company does Chris Mcshane work for?

Chris Mcshane works for Printed.com

What is Chris Mcshane's role at the current company?

Chris Mcshane's current role is Marketing and Product Director.

What is Chris Mcshane's email address?

Chris Mcshane's email address is ch****@****ter.com

What is Chris Mcshane's direct phone number?

Chris Mcshane's direct phone number is +4479413*****

What schools did Chris Mcshane attend?

Chris Mcshane attended London South Bank University, Foyle And Londonderry College.

What skills is Chris Mcshane known for?

Chris Mcshane has skills like Social Media Marketing, Digital Marketing, E Commerce, Social Media, Content Management, New Media, Marketing, Seo, Crm, Web Project Management, Web Content Management, Marketing Communications.

Who are Chris Mcshane's colleagues?

Chris Mcshane's colleagues are Nicola Carney, Pdc Socials Test User, Ashlee Mitchell, Emma Taylor, Georgia Lyall, Tomasz Ciesielski, Lyle Power.

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