Chris Bailey Email & Phone Number

• Scale business by sourcing partnerships with gaming developers and publishers and executing renewals to bring gaming content globally to over 200MM Prime members
• Own end-to-end process of launching business in new channels from identifying and assessing opportunities, leading negotiations, creating contracts, and post-launch analysis
• Prepare and present pitch decks, both virtually and in person at gaming conferences, to provide gaming developers an overview of Prime Gaming programs and their value
• Manage Prime Gaming campaigns for Amazon Games New World and Lost Ark
• Generate and utilize forecasts to justify allocation of Prime Gaming budget towards acquisition of in-game content and full video games from gaming publishers
• Act as liaison between external and internal tech teams to educate and onboard partners on technical integration work required for partnerships

• Negotiated and managed global licensing agreement of a multinational mass media and entertainment conglomerate to drive top and bottom-line revenues, expand content selection for customers, and increase pure profit of.
• Owned P&L for portfolio of partners that generated 21% of total Prime Video transactional revenue
• Developed a negotiation strategy that provided team a scalable process to execute a high volume of contracts with long tail partners
• Defined tech requirements with our engineering teams to launch a royalties payment tool that allowed Prime Video to automate payments to international digital video partners

Greater Seattle Area

• Managed vendors which included major film studios, television networks, and independent film distributors that generated over $130MM in annual revenue
• Worked cross functionally across marketing, operations, finance, product and program manage management, and creative to meet needs of movie and TV content business
• Launched automated evergreen merchandising placements that increased exposure of discounted titles to customers by 75% and eliminated 48 hours of work annually
• Utilized SQL, Excel, and Tableau for financial analyses, business forecasts, and gaining data to develop content strategies

Greater Seattle Area

Greater Seattle Area

• Through data analysis, created and lead marketing campaigns to increase purchase rates for 6 million international customers spread over 100 different countries
• Identified and evaluated business opportunities by analyzing customer site and mobile app activity, sales history, product performance, and email engagement through BigQuery
• Built rapport with corporate development, marketing, design, tech, and merchandising teams to complete cross-functional projects
• Told stories with data collected and compiled in Excel and Tableau reports. Regularly presented projects and multivariate test results
• Supported launch to Australian customers, acquiring over 25 thousand customers and increasing average daily Australia orders by 41 times as much as prelaunch, by leading efforts on engagement offers, site treatments.

Greater Seattle Area

• Contributed to company goal of 100% year over year growth in demand by organizing campaigns for customer segment of 1.8 million active purchasers
• Troubleshot email deliverability failures, customer unsubscribes, and spam outs by pulling data on email and site clicks, send history, and email domain performance in SQL
• Through marketing campaigns, brought in 14,000 additional orders monthly, or $700,000 in sales each month
• Built, proofed, and scheduled our daily email featuring all our new sales for the day, that is sent to over 20 million members, and brings in over $1.5 million in sales daily
• Monitored and updated all transactional triggers, and ran multivariate tests to improve effectiveness and efficiency of emails and site

Bellevue, WA

• Managed over 6 million dollars in inventory spread across 44 product lines, created purchasing plans in order to maintain optimal inventory levels
• Investigated and found reasons behind product stock outs, excess inventory, and stock discrepancies by analyzing sales history, forecasts, and supplier transactions
• Created monthly purchasing forecasts for our suppliers with macros and graphs in Excel that have lowered our lead time for products by as much as 66 percent and average sales inventory by 11 days
• Prepared monthly supplier scorecards and presented to product and sales managers to show overall health and performance of product lines

• Responsible for organizing and delegating tasks among team to ensure all order placement and processing was completed.
• Trained new hires on company policies and work procedures. Helped restructure sample ordering into more efficient process.
• Spoke daily to customers to ensure all needs were met, and to provide best customer service possible.