Chris Betts Email & Phone Number

Greater Los Angeles Area

Greater Los Angeles Area

• Open new stores for the brand.• Streamlined the opening process and created consistency for the field teams during the stores turnover. • Developed and tested a new store opening process and associate training. • Manage field to corporate communication and act as the gate keeper answering the fields questions and or concerns.• Hold conference calls with multiple departments to ensure all are on the same page so the opening process is smooth. • Travel to new stores to be… Show more • Open new stores for the brand.• Streamlined the opening process and created consistency for the field teams during the stores turnover. • Developed and tested a new store opening process and associate training. • Manage field to corporate communication and act as the gate keeper answering the fields questions and or concerns.• Hold conference calls with multiple departments to ensure all are on the same page so the opening process is smooth. • Travel to new stores to be on-site during the opening process. • Work with the finance department and field leadership to establish realistic new store opening budgets. • Developed a brand book for our international partners which outlines policy and procedures, store design and visual standards when opening a new store. Show less

Greater San Diego Area

• Drove sales, operating and talent management objectives for a 4-store areagenerating up to $28 million in annual sales volume.• Developed a new Area growing from 1 to 4 stores.• Opened 12 stores for Williams Sonoma and West Elm. Leading the store opening process as mission control and/or the operations leader. Partnered with IT and store operations for on-time on-budget openings.• Developed a new store opening process for West Elm. This included a 10 dayopening plan for… Show more • Drove sales, operating and talent management objectives for a 4-store areagenerating up to $28 million in annual sales volume.• Developed a new Area growing from 1 to 4 stores.• Opened 12 stores for Williams Sonoma and West Elm. Leading the store opening process as mission control and/or the operations leader. Partnered with IT and store operations for on-time on-budget openings.• Developed a new store opening process for West Elm. This included a 10 dayopening plan for, operations, customer service processes and all requiredtraining.• Delivered three year positive increases in customer conversion at store level withan increase of 15% - 20%.• Achieved better than brand results in key KPI’s. 2011 resulted in +17.5 andcontributed $1.3M to the bottom line.• Better than brand shrink results three years in a row• Recognized as one of top 3 General Managers in the brand for 3 years.Recognition program identified leaders who hire, motivate and develop greatassociates and who exemplify the highest standards in excellence and customerservice. Show less

Greater San Diego Area

• Responsible for sales and operating objectives of 2-stores generating annualsales volume exceeding $12 million.• Fast-tracked to General Manager position; promoted to General Manager in 3months• Promoted key positions from with-in to higher volume stores as well as toGeneral Manager positions• Training manager for the District and company for new and existing GeneralManagers that managed multi store locations