Chris Mccarthy

Chris Mccarthy Email and Phone Number

Innovation and Brand Growth Consultant @
Chris Mccarthy's Location
West Palm Beach, Florida, United States, United States
Chris Mccarthy's Contact Details

Chris Mccarthy personal email

n/a

Chris Mccarthy phone numbers

About Chris Mccarthy

Innovation is the lifeblood of growth for most businesses; however, innovation failure rates are extremely high. I have decades of experience working with literally hundreds of leading brands across the globe to remove the guesswork from innovation success

Chris Mccarthy's Current Company Details
Q;Quest

Q;Quest

Innovation and Brand Growth Consultant
Chris Mccarthy Work Experience Details
  • Q;Quest
    Managing Partner, Innovation And Brand Growth
    Q;Quest Jun 2023 - Present
    North America
    Uncovering Whole Person Truth leveraging psychoanalytic, neuro linguistic, and behavioral sciences approaches.
  • Kantar
    Partner
    Kantar Sep 2019 - Jun 2023
    • After a decade focused on Asia, Africa, LATAM and Europe, recalled to US to help revive declining Kantar US Innovation business. Core focus being the front end of innovation and finding ownable opportunity areas.• Developed a competitively differentiated and scalable innovation narrative, brought to life via business development, white papers, speaking engagements, and the mentoring of client-facing innovation experts. Drove transformation of innovation from one-off research projects to ongoing consulting relationships.• While the US innovation business was initially CPG focused, transformed the innovation strategy business mix to the point where CPG no longer represents the majority of US engagements and revenue.
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  • Kantar
    Global Innovation Strategy Lead
    Kantar Jun 2010 - Sep 2019
    • Transformed US-originated product line and marketing materials into Asia, Africa, Europe, LATAM relevant go-to-market materials, tailored to unique global client goals and Kantar infrastructure realities. • Responsible for Kantar’s Innovation Strategy business - managing all business functions (from infrastructure building, building regional hubs, sales and marketing, commercialization, and delivery of excellence).• Ultimately, transformed the non-US innovation strategy business from one with no sales or infrastructure to a self-sufficient, YOY $11 million business, before returning to North American focus.
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  • Landis Strategy & Innovation
    Consultant
    Landis Strategy & Innovation Jun 1985 - Jun 2010
    • A founding partner of this boutique consultancy, acquired by WPP in 2007. Roles progressed from innovation analyst, statistical modelling developer, IT lead, R&D lead, head of research, COO, partner, to account consultant for many of the company’s most prestigious accounts.• Having hands-on roles with nearly every aspect of an innovation-centric business provides a unique 360o ability to translate client goals into consulting solutions, complete with the business development, research design, statistical analytics, and operations pathways to optimal execution/ outcomes.
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Chris Mccarthy Skills

Customer Insight Segmentation Consumer Behavior Marketing Strategy Quantitative Research Market Research Analytics Advertising Research Brand Equity Competitive Analysis

Chris Mccarthy Education Details

Frequently Asked Questions about Chris Mccarthy

What company does Chris Mccarthy work for?

Chris Mccarthy works for Q;quest

What is Chris Mccarthy's role at the current company?

Chris Mccarthy's current role is Innovation and Brand Growth Consultant.

What is Chris Mccarthy's email address?

Chris Mccarthy's email address is ch****@****bal.com

What is Chris Mccarthy's direct phone number?

Chris Mccarthy's direct phone number is +156177*****

What schools did Chris Mccarthy attend?

Chris Mccarthy attended University Of Florida, Columbus High School.

What skills is Chris Mccarthy known for?

Chris Mccarthy has skills like Customer Insight, Segmentation, Consumer Behavior, Marketing Strategy, Quantitative Research, Market Research, Analytics, Advertising Research, Brand Equity, Competitive Analysis.

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