Goose Digital is Canada's leading marketing automation agency specializing in marketing operations, automation, digital strategy, and demand generation (goosedigital.com). ● Leading growth of the North American business across 6 industry verticals and 4 service lines (Marketing Strategy & Consulting, Marketing Automation Platform Implementation/Revival, Automation & Digital Services, and Service & Solution delivery); ● Partnering and consulting daily with clients, prospects, and internal teams to resolve growth inhibiting challenges, optimize product offerings, and boost engagement though digital strategy, modern marketing, and the ideal technology mix; leading a team that defines/implements game changing solutions; ● Understanding where clients are in their journeys, pinpointing the source of their problems, and connecting them with the strategies and resources required to have modern, digital marketing propel their businesses, sales pipelines, channels, and revenue;● Coaching peers to have more meaningful sales conversations;● Overseeing and optimizing a multi-million dollar sales pipeline; ● Facilitating and directing collaborations between strategic partners. ACHIEVEMENTS: ► Led growth of Sales and Marketing Operations Services to 7-figures ► Directed the development and implementation of a scalable sales operation and framework to support aggressive and sustainable growth across all service lines ► Improved the agency’s pipeline visibility and management through marketing automation, optimized dashboards, and the integration of a leading CRM

Acquired for $11.5M by Sylogist in 2021, Pavliks is a CDN Top 100 Solution provider ranked among the top 1% of Microsoft service providers in Canada and a 60-employee company that empowers businesses with Dynamics CRM, networking, software programming, websites, and hosting (pavliks.com). ● Developed and led business development and sales strategies to drive sales of Dynamics CRM/365 solutions, penetrate target enterprise accounts, increase revenue from existing accounts and improve new business acquisition and customer retention; ● Managed relationships with customers, key partners and influencers; ● Collaborated with inside technical resources to create and validate solution proposals; ● Navigated complex sales situations with multiple decision makers to achieve a high closure rate.

Serving 800+ clients, Evron is a leading North American provider of award-winning SaaS and on-premise ERP applications (evron.com). ● Reported to the President and led the SME unit and sales of business management, accounting software and related support to generate $1M of business annually while maintaining a $500K+ pipeline of opportunity; ● Co-managed a 12-person team and negotiated/closed contracts in excess of $250K;● Devised tailored solutions and directed in-house expertise to build them, including coordinating across five departments to oversee system integrations and the delivery of projects $70K+ each); ● Conducted end-to-end business process analyses to identify redundant effort and process weaknesses; ● Automated sales force functions, performed ROI analyses and trained staff.ACHIEVEMENTS: ► Grew client base from 2 to 60 and secured status as one of the Top 3 Sage BusinessVision resellers in North America in less than three years ► Earned appointed to the Enterprise Business Unit to leverage a custom Field Service Application and drive sales and profitability of new licensing, annual maintenance and applications services ► Enhanced branding, sales and perceived company expertise by conceiving, initiating and running a LinkedIn group with 3,200+ members and by creating, producing, directing and promoting product videos that generated leads for software and services

PowerEdge is a network solutions firm and provider of servers, hardware, software, technology planning and support services.● Reported to the President and sold and led the delivery of turnkey network systems and solutions to SMB customers across Ontario; ● Coordinated installation teams; ● Liaised with distribution companies to order products on a just-in-time basis.ACHIEVEMENTS: ► Generated $1M+ in sales exclusively through cold-calling to deliver over $300K in gross profit in two years ► Built an account base that represented over 35% of total company revenue and earned recognition as the top producer of new accounts in 2003 and 2004 ► Developed a Preventative Maintenance Program that increased revenues, network performance and customer satisfaction

Scancode is a leading developer and integrator of advanced logistics software, warehouse functionality and carrier-compliant LTL and parcel shipping solutions for major domestic and international carriers in North America (www.scancode.com). ● Reported to the President and drove solution sales, primarily by excelling at cold calling and qualifying prospects by phone (averaged 20 calls per day); ● Promoted ROI solutions to targeted prospects ranging from family-owned enterprises to multinational corporations; ● Toured client sites and delivered product demonstrations; ● Coordinated integration points and planned implementation projects with operational staff to deliver solutions on-time and on-budget. ACHIEVEMENTS: ► Improved customer satisfaction and delivered $300K+ in supplemental revenue after earning increased scope of responsibilities to manage high-profile accounts such as Bausch & Lomb, The Home Shopping Network and Electro Sonic Group

Veredex Logistics optimizes supplier selection for sameday shippers by providing real-time access to a network of high quality delivery partners. ● Drove sales of transportation brokerage ERP software and managed/grew the regional customer base ; ● Led prospect qualification, requirements evaluation and collaborations with software development engineers and designers to develop customized solutions for clients; ● Delivered demo presentations and closed consulting, software and service contracts; ● Managed the company's trade show presence. ACHIEVEMENTS: ► Identified new market opportunities for software, including modifying the existing product to close a $300K contract with a moving/delivery organization

Tango Logistics was a joint venture between EY and Canadian Tire Corp. ● Reported to the GM and developed and directed all aspects of sales of freight payment outsourcing solutions from start-up;● Established sales strategy to launch a new outsourcing solution and deliver $15M in annual sales; ● Sold to key clients such as Eaton's and MacMillan Bloedel and developed a pipeline of prospects with transportation budgets of $30M+; ● Managed process analysis, solution ROI, competitive research, detailed specifications development and request for proposal response; ● Consulted with development staff on system implementation and directed 3-person implementation teams.

With 10,000+ employees and revenues of $1.5B, Purolator is Canada's leading integrated freight and parcel solutions provider (www.purolator.com).● Managed the profitable growth of sales accounts in a territory that generated over $60M in annual revenues;● Managed an 8-person sales team and two direct reports; ● Executed team selling with national account managers and executives to drive sales with companies such as Kohl & Frisch, Spalding of Canada, Apotex and Shade-O-Matic; ● Negotiated and closed individual contracts up to $400K; ● Established sales targets and key performance metrics; ● Recruited, trained, evaluated, and coached sales staff; ● Collaborated with service staff to ensure customer satisfaction; ● Partnered with the Marketing department to maximize the revenue results of key programs; ● Represented the company at numerous logistics conferences. ACHIEVEMENTS: ► Received President's Club Award in 1996 for performance (top 10% of Sales Managers) ► Consistently exceeded quarterly sales revenue targets by 4-8% during two years in this role ► Achieved top quarterly revenue achievement award on two occasions during management tenure

(See above company overview)ACHIEVEMENTS: ► Earned President's Club Award in 1995 for performance (top 10% of Sales Managers)