Are you a growing business? I'll help you find the gaps in your marketing. Then, I'll work with you to develop strategies and copy that attract and keep your ideal customers by...• Creating content briefs based on keyword research, search intent, competitor analysis, success criteria, and more…• Auditing and optimizing existing content on your website for quick wins…• Collaborating with you and your team to develop editorial calendars as well as content and funnel strategies that attract and keep your ideal customers…• Digging into research to find new and unexpected ways to present your product or service…• Writing entertaining copy that authentically reflects your brand, whether it’s a blog post, email, or sales letter…• Working with staff or freelance writers as a copy editor…• Developing ideas and copy to breathe new life into fatiguing promotions…• Repurposing copy so you get the most out of your best content.You can see samples of my work at https://chrisallsop.carrd.co/Great copy is important. And so are strategies to get that copy in front of your audience, in different formats, at multiple times. That's how your prospects find you, grow to like and trust you, and become lifelong customers. I’ll work with you and your team to make this happen. WHAT OTHERS SAY: "Chris Allsop was a member of a team of copywriters assisting me with research and copy critique, on a very complex project for a major client in the direct marketing industry. Her observations were insightful, analysis provocative. Being able to identify what 'rings right' in copy - and what doesn't - is very valuable, and Chris has a good ear."Dan KennedyFounder, Magnetic MarketingAuthor, copywriter, and marketing strategist“Chris Allsop blew me away. She got my attention by winning a writing contest that more than four dozen highly trained copywriters entered - and by doing so, won an assignment from me. Then, she tackled a complex promotion for an investment product and knocked that one out of the park, too - and did it in only about three drafts. Needless to say, I was excited to hire her to work with me when I worked as the Creative Director at Weiss Research. Chris is one of the brightest new copywriters on the scene.”Clayton Makepeace (late)Former Creative Director, Weiss ResearchMillion-dollar financial and alternative health copywriterIf you'd like to talk further on how I can help, message me on LinkedIn or email me at Chris@ChrisAllsop.com.
Listed skills include B2B Marketing, Copywriting, Technical Writing, Social Media Marketing, and 40 others.