Chris Bernstein Email & Phone Number

Connecting Tennessee hospitals and health leaders with innovative solutions that help them increase efficiency, positively impact their bottom line, and ultimately improve patient care.

Nashville, Tennessee, United States

• I lead marketing and communication campaigns for one of the largest non-profit associations of quartet and choral singers in the world.
• CAMPAIGN LEADERSHIP: Lead marketing activities for internal and external audiences, across email, print, social, website, video, and content marketing channels.
• LEAD GENERATION: Upgraded our ‘free offer’ content and delivery to a fully digital and automated experience, and built an engaging email campaign series that resulted in a fivefold… Show more I lead marketing and.
• LEAD GENERATION: Upgraded our ‘free offer’ content and delivery to a fully digital and automated experience, and built an engaging email campaign series that resulted in a fivefold increase in yearly leads.
• VIRTUAL EVENT PROMOTIONS: Led promotions for our first-ever virtual conference, resulting in over 800 attendees and quadrupling revenue goals in a challenging environment.
• STRATEGY: Helped develop fundraising strategy and messaging for #GivingTuesday and end-of-year campaigns, encouraging broad participation across our entire community.

Greater Nashville Area, TN

• EMAIL MARKETING: Create message content and manage execution of email campaigns in Mailchimp targeted at college campus VIPs to generate awareness for theatrical movie releases.
• BRAND AMBASSADOR MANAGEMENT: Led a large group of college students to execute online and on-campus promotions for top recording artists, using SimpleTexting app for SMS marketing.
• INTERNAL COMMUNICATIONS: Wrote monthly corporate newsletters for client employees, published online via content management… Show more
• INTERNAL COMMUNICATIONS: Wrote monthly corporate newsletters for client employees, published online via content management system (CMS). Show less

• I helped launch this tech-focused startup, introducing SaaS technology into the K-8th grade classroom with a fully digital online curriculum. Within five years, we became a leading music education curriculum, and grew.
• BRAND STRATEGY: Contributed to overall brand image, brand voice, and marketing strategy.
• TEAM LEADERSHIP: Led five-member cross-functional product development team to prepare state-specific content. Resulted in successful state… Show more I helped launch this tech-focused startup, introducing SaaS.
• TEAM LEADERSHIP: Led five-member cross-functional product development team to prepare state-specific content. Resulted in successful state adoption approval, and contributed over $1 million in sales revenue.
• PROJECT MANAGEMENT: Managed successful rollout of a statewide curriculum implementation, which resulted in 71% teacher adoption within the first nine months, and led the state Department of Education to renew annual.
• LEAD GENERATION: Implemented development of our primary inbound marketing tool (QuaverMusic.com/Preview). This website landing page included a free trial offer, fed our CRM app, and generated over 6,800 new sales leads.

Continuation of Universal Music Group account

• Our department developed best-in-industry web-based reporting tools, supporting all the sales & marketing teams under the UMG umbrella.
• Managed the development of sales and marketing reports that provided metrics and analytics for a broad range of incoming data, including physical and digital sales, mobile advertising, radio airplay, touring, and.
• Provided exceptional client support for all incoming questions regarding reporting applications.
• Developed… Show more Our department developed best-in-industry web-based reporting tools, supporting all the sales & marketing teams under the UMG umbrella.
• Developed outgoing communications to the user community announcing new enhancements.
• Led training sessions to ensure positive user experience and adoption of our applications.

• Led as product manager and subject matter expert for assigned product launches from artists including Amy Grant, Randy Travis, Billy Ray Cyrus, NEEDTOBREATHE, and P.O.D.
• Managed the creation and implementation of marketing timelines.
• Developed and prepared marketing plans.
• Administered and controlled marketing budgets, totaling in excess of $1 million annually.
• Coordinated marketing activities across all internal departments (sales, marketing, radio, advertising, online… Show more
• Coordinated marketing activities across all internal departments (sales, marketing, radio, advertising, online, publicity).

• Assisted Director of Marketing with all aspects of marketing implementation.
• Point person for all independent radio, publicity and marketing personnel.
• Handled all day-to-day radio and publicity functions. Supervised the design and production of radio singles, letters/flyers, press kit materials, and oversaw mailings.
• Maintained all marketing budgets.
• Assisted Director of Sales with all sales reports, product sales pages, presentations, top account mailings, and inventory… Show more
• Assisted Director of Sales with all sales reports, product sales pages, presentations, top account mailings, and inventory management.

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• Prepared all marketing budgets, sales reports, and business unit forecasting reports.
• Point person for all independent radio, publicity and marketing personnel.
• Processed all non-traditional orders from international, direct, record club, and artist sales.