Chris Rodriguez Email & Phone Number

Fairfax, Virginia, Us

Digital Marketing... with a focus on the funnel.Traffic >> Conversion >> Activation >> Retention >> ReferralCLIENTS [ACTIVE + PAST]1Huddle - 1huddle.coAbstract by Jules - abstractbyjules.comAmerica Domani - americadomani.comAscend Healthcare - ascendhc.comBrains And Motion - brains-and-motion.comBrainscape - brainscape.comBuildWithin - buildwithin.comByronesque - byronesque.comCareerScope - careerscope.comCiaooo! Media - ciaooomedia.comCity Laser Lab - citylaserlab.comCuisine Solutions - cuisinesolutions.comDapper Labs - dapperlabs.comDapper Wallet - meetdapper.comDigiValet - digivalet.comDrivio / FineNYC - finenyc.comEdge of NFT - edgeofnft.comElective Power - electivepower.comEngaging Networks - engagingnetworks.netFlow - flow.comFusion Cyber - fusioncyber.coGeneral Assembly - generalassemb.lyGrand Slam Track - grandslamtrack.comHigher Logic - higherlogic.comIPC - ipc.orgJAKT - byjakt.comLaLiga Golazos - laligagolazos.comLean Startup Machine - leanstartupmachine.comLingrove - lingrove.comLiquidText - liquidtext.netLocalvest - localvest.comLyricist Lounge - instagram.com/lyricistloungeMarketMan - marketman.comMealku / M.A.D.E. - eatmade.comMilitello Capital - militellocapital.comMinerva - minervaknows.comModus Create - moduscreate.comNBA Top Shot - nbatopshot.comNextpoint - nextpoint.comNFL All Day - nflallday.comNFT LA - nftla.liveOPN Agency - opnagency.comOtta - otta.comPlatzi - platzi.comProlego - prolego.ioRelief - relief.appReveal - revealdata.comSpeek - speek.comSpringboard - springboard.comSquareFoot - squarefoot.comStory2 - story2.comSuitless - getsuitless.comSwagger Society - swaggersociety.ioSwitch - switchapp.comSynaptiq - synaptiq.aiTechstars - techstars.comThirstie - thirstie.comTinkergarten - tinkergarten.comTock - exploretock.comTracey A. Benson - traceyabenson.comUFC Strike - ufcstrike.comUS Trans Corp - ustranscorp.comWhisk / Zypsee - whisk.me

Washington, Dc, Us

Techstars Washington DC Powered by J.P. Morgan focuses on Investing In The Transformative Power Of Technologies That Are Reshaping Legacy Industries with a primary focus on strategically integrating emerging technologies into key industries such as Banking, Logistics, Healthcare, Security, and Energy.Open to founders of all backgrounds, the program is designed to provide equitable access to funding and support for Black, Hispanic and Latino, Indigenous American and Pacific Islander entrepreneurs. Through game-changing investment and community partnerships, together we will take steps towards dismantling institutional, structural, and systematic barriers that often limit opportunities.Class of 2024- SportsMarkit (Washington, DC) - Musa (Sydney, Australia)- Apexloads (Nairobi, Kenya)- Odaptos (Montpellier, Fance) - WeRadiate (Rochester, NY)- REXIAL (Kampala, Uganda) - TimeCredit (Boston, Massachusetts)- Terralytiq (Austin, Texas)- Instant Car Fix (Ashburn, VA)- LyfPlus (Dar es Salaam, Tanzania)- Utopia Global Wellness (Durham, NC)- Logra (Mexico, Mexico)- Hilltop (Washington, DC)- Rifbid (Castries, Saint Lucia)- GustoMarket (Ithaca, NY)- Cargoplug Logistics (Lagos, Nigeria)- Melagen Labs (San Francisco, CA)- Goodszilla (Toronto, Canada)- Pairgap (Brooklyn, NY)- Discrepancy AI (Toronto, Canada)

Baltimore, Maryland, Us

This Techstars accelerator is for startups from any sector that are grounded in the values of diversity, led by founders from underestimated communities, or developing technologies that increase access and equity across society.Class of 2024- CloudnineAI- Acrylic.LA- Secured Health- ReviewTailor- Goby Homes, Inc.- AKALA, Inc.- Brightlines- Drivingo- 8Ai- Plainr

Chicago, Illinois, Us

Digital Marketing agency for #LegalTech #Ediscovery SaaS product Nextpoint, based out of Chicago.Very serendipitous, given my earlier 8-year career in the NYC Legal industry (Davis Polk, Paul Weiss, SuperiorGlacier).HIGHLIGHTS[1] Built & managed digital marketing infrastructure (Hubspot, LinkedIn Ads, Google Ads, Bing Ads, Facebook Ads, Google Analytics, SEMrush tracking)[2] Built & managed Account-Based Marketing #ABM (Apollo list building, targeted list advertising, segmented Hubspot emails, sales enablement, lead qualification & followup)[3] Managed website SEO optimizations (site health, internal links)METRICS[1] LinkedIn Ads (over 4 yrs, 5 mos.)$296.9K spent led to...- Lead Gen Ads: 5,979 leads @ $44.80 CPL / 25.27% conversion rate- Website Conversions (demo requests & ebooks/webinars): 3,204 site conversions @ $83.69 CPL / 6.26% conversion rate[2] Google Ads (over 4 yrs, 6 mos.)$119.1K spent led to...- Website Conversions: 1,407 site conversions @ $84.68 CPL / 2.36% conversion rate- Engagement: 59.6K clicks @ 3.14% CTR / $1.78 CPC[3] Facebook Ads (over 2 yrs, 9 mos.)$72.7K spent led to...- Lead Gen Ads: 532 leads @ $119.73 CPL+ 179 webinar signups

Vancouver, British Columbia, Ca

SEMrush Rank: 10,4682022 CNBC Disruptor 50 (#9)2022 Fast Company Most Innovative Companies (#17)2022 Sports Business Award "Best in Sports Technology"What started as a simple Tweet... ( https://twitter.com/PackripEwing/status/1393676459886141440 )...ended up as 13+ months on the front lines of NFTs, for the culture-shifting company Dapper Labs. Honored to have made an impact.HIGHLIGHTS- iExcel.co managed lifecycle communications across all Dapper Labs brands, including: NBA Top Shot, NFL ALL DAY, UFC Strike, LaLiga on Flow, Dapper Wallet, and Flow. Tools included: Hubspot, CustomerIO, and LeanPlum.https://twitter.com/rohamg/status/1409219026409066496?s=20- iExcel.co managed all advertising channels for Kevin Durant campaign, including: Facebook Ads, Instagram Ads, Google Search Ads, YouTube Ads, Twitter Ads- iExcel.co helped launch entire Dapper Sports brands, including NFL ALL DAY and UFC Strike.METRICS (NBA Top Shot)- Managed email channels which drove 2.7M transactions & $75.6M in revenue.- Directly sourced 175K transactions, resulting in $4.7M in revenue.- Directly built, launched, and managed $1.52M in ad budget, including entire Kevin Durant campaign.

Arlington, Va, Us

Alexa US: 23,4872018 DC Inno "50 on Fire"2019 DCA Live "Red Hot Companies"2019 DC MarTech Magnified "Top 6 Genius Campaigns"MY RESPONSIBILITIES(1) Manage team & vendors-- channel specialists (ads, content, email, technical marketing/conversion optimization)-- vendors (ads, website)-- interns(2) Oversaw digital marketing-- $500k in advertising (Facebook Ads, LinkedIn Ads, Twitter Ads, Google AdWords, Bing Ads, AdRoll)-- Analytics (data attribution, reporting + analysis)-- SEO (on-page + links, content)-- Webinars (strategy, guests, deck, GoToWebinar ops)YoY MARKETING PERFORMANCE+47% Hot MQLs+47% marketing-sourced deals+28% marketing-sourced revenue-38% CPL (demo requests)-56% CPL (content downloads)+47% conversion rate (demo requests) --> +280% on homepage+350% conversion rate (content downloads)+96% conversion rate (pop ups)+124% SEO Keywords on 1st page+131% webinar registrants (+95% attendees)LinkedIn case study on our work --> https://www.linkedin.com/business/marketing/blog/customer-stories/how-3-marketers-used-a-multi-product-approach-on-linkedinMarTech Magnified Genius Campaign --> http://www.martechmagnified.com/genius-campaigns-2020

Washington, District Of Columbia, Us

Alexa US: 17,4872017 INC #513 (+868.16% YoY growth)2018 INC #1464MY RESPONSIBILITIES(1) Managed team & vendors-- channel specialists (ads, content, email, social, technical marketing)-- vendors (design)-- interns(2) Oversaw digital marketing-- $2M in advertising (Facebook Ads, LinkedIn Ads, Twitter Ads, Google AdWords, Bing Ads, AdRoll, Capterra, G2, FitSmallBusiness)-- analytics (data attribution, reporting + analysis in Google Analytics & Looker)-- SEO (on-page + links, content)2Yo2Y PERFORMANCE METRICS (16/17 vs. 14/15)+77% site conversion rate+82% AdWords conversion rate+244% Blog / Organic Search traffic+929% AdWords traffic+83% Email traffic+30% Social Media traffic

San Francisco, California, Us

Alexa US: 14,575Course developer for 2 of 13 units of Springboard's Digital Marketing Career Track course.COURSE LINK: https://www.springboard.com/workshops/marketing-career-trackUNIT 7: Search Engine MarketingEstimated Time: 20+ hoursGoogle AdWordsKeyword research and keyword match typesCampaign setup and naming conventionsCPC bidding and optimizationPaid search metricsUNIT 8: Social Media (Paid)Estimated Time: 15+ hoursPaid social advertising platformsAudience definition and targeting optionsSupported ad typesOptimizationPaid social metrics

San Francisco, California, Us

Alexa LatAm Top 1600 ( MX: 1,165 / CO: 567 / AR: 1,581 / VE: 1,027 / PE: 967 / ES: 4,286 )Course developer and instructor for online course on SEO & SEM, with a focus on Google products (AdWords, Webmaster Tools, Analytics).COURSE LINKShttps://courses.platzi.com/courses/seo-sem/https://www.youtube.com/watch?v=HwkqmWByJGACOURSE MATERIALSHow to drive more traffic to your website using SEO and SEMOrganic search optimizationKeywords identificationTarget audience researchCompetitors analysisSearch adsVideo AdsDisplay AdsTechnical SEOKey tools (Google Analytics, Webmaster, Adwords)Content strategy importance

New York, Ny, Us

As featured on ABC's Good Morning America (Hit #1 on iTunes) - https://abcnews.go.com/GMA/video/swipe-employment-app-tinder-job-seekers-32264237App Store Optimization / Facebook Ads / Mobile Advertising / Content, Email, Social Media / Outreach & Partnerships / SEOPERFORMANCE METRICS- Facebook Ads: 77 daily app installs @ $3.31 CPI- Instagram Ads: 306 daily app installs @ $1.62 CPI- iTunes App Store Optimization: Top 9 rankings for "job search", "linkedin", "linked in"App Store Links:iOS - https://itunes.apple.com/us/app/job-search-by-switch/id879185767Android - https://play.google.com/store/apps/details?id=com.switchapp.android

New York, New York, Us

Alexa US: 5,396Led marketing for the numberFire Live platform; shipped in 3 months to 2 million users during the Super Bowl, which led to FanDuel acquisition.My work included:- In-depth user data analysis [ARPU / LTV / CLC] for subscription model & site advertising- Analytics customization [Google Analytics, Heap Analytics]- Organic & paid content distribution [Outbrain, Twitter, Facebook]- Online ads management [Facebook Ads, Twitter Ads, Google AdWords]- Super Bowl viral referral contest (http://web.archive.org/web/20150212160305/https://superbowl.numberfire.com/)- Promotional explainer video (https://youtube.com/watch?v=-YCdWm7o6Lg)- App Store Optimization (http://appstore.com/numberfire)

New York City, New York, Us

Worked 1-on-1 with 12 startups.Focused on customer acquisition, customer development, and online tests/experiments.PARTICIPATING COMPANIESBranchingMinds.comClassWallet.comCognotion.comCreatorBox → pivoted to become StashInvest.comEdvisor.ioGrockit.com (acq. by Kaplan)LearnPlatform.comreKode.comRobotLab.comSmartOn.coStory2.comTuvaLabs.com

Hoboken, New Jersey, Us

Alexa US: 22,4362014 Fast Company "World's Top 10 Most Innovative Companies in Big Data"2014 Crain's "Best Places To Work"My Work Included:Marketing Automation / Lead Nurturing / Content Marketing / Email Marketing / Social Media Marketing / Online Advertising / A/B Testing / Viral Marketing / Referral Programs / Customer Development / Web AnalyticsMy tools of choice:Hubspot / Google Analytics / Audiense / Facebook Ads / Twitter Ads / Reddit / OnlyWire

New York, Ny, Us

Course developer & instructor for GA’s “Front Row” platform course on user acquisition via Twitter. Developed 2 chapters specific to targeted audience growth & optimized Twitter copy.COURSE LINKS:- Chapter 3: “Target the Right Users with Social Listening Campaigns / Gaining Your First Followers” https://generalassemb.ly/online/guides/use-twitter-to-acquire-new-customers/gaining-your-firstfollowers- Chapter 4: Write Tweets that Drive Users Through Your Funnel / Optimizing Twitter Copy for Conversion https://generalassemb.ly/online/guides/use-twitter-to-acquire-new-customers/optimizing-yourtwitter-copy-for-conversion

2013 Wall Street Journal's "Top 25 Startups of the Year"2013 Entrepreneur Magazine's "100 Most Brilliant Companies"2013 PC Mag's "100 Top Websites of 2013"In 2011, Speek was a communications API on Mashery’s platform… but as a SaaS product, it was just an idea. As employee #2, I'm proud to say I helped pivot the company into the SaaS product that eventually raised $8M in Series A and was acquired by Jive Communications.My Work Included:Growth- Conversion Funnel Optimization- Landing Page Creation & Optimization (Unbounce)- A/B Testing of product copy & placement- Sharing & Viral CoefficientMarketing- Social Media (Facebook, Twitter, LinkedIn, AngelList)- Email Marketing (MailChimp)- Advertising (Google AdWords, Facebook Ads)- Public Relations (Press Releases, Press Outreach)- Trade Shows (Booth setup, On-site presentation, Press, Sponsorships, Panels, etc.)Customer Development- User Testing, Product Surveys, Customer Feedback- Performed Market Research on industry trends and competitorsProduct Management- Created all mockups of current website homepage, user dashboard, and in-call "conference table" experience.- Helped manage Agile Development cycle with offshore developers using Pivotal TrackerBusiness Development- Created all sponsorship & investor proposals, leading to initial $300K seed funding and membership to 500 Startups

New York, Ny, Us

http://www.nytimes.com/2012/09/08/your-money/managing-a-childs-allowance-the-online-version.htmlMy Work Included:Learned as much as possible about our customers.- Customer Development (Surveys, User Feedback, Focus Groups)- Website Traffic Analysis (Google Analytics)- In-Product Behavior (KISSmetrics, Mixpanel)Got traffic by any means necessary.- SEM / PPC (Google AdWords, Facebook Ads)- Social Media (Facebook, Twitter, LinkedIn, AngelList)- PR outreach (Cision, Vocus)- Email Marketing (MailChimp)- Transactional Emails (Amazon SES, SendGrid)Worked with Product to improve conversions on-screen and within UI/UX.- Landing Pages testing (Unbounce)- A/B Testing of product copy & placement- Goal & Funnel Optimization (Mixpanel)- Create mockups/wireframes for test & proposed product changesWorked with Product to improve sharing on-screen and within UI/UX.- Viral Marketing (Incentive program, Viral Triggers, Viral Coefficient)- Facebook API integration

New York, Ny, Us

Lean Startup Machine is a three-day workshop where attendees use Customer Development and Lean Startup principles to validate an idea for a new product or service.My Event - Washington DC, March 23rd - 25th, 2012http://leanstartupmachine.com/events/washington-dc-march-23/http://lean-startup-machine-dc.eventbrite.com/

New York, Ny, Us

- Database Management- Data Queries- User Support & Training- Vendor Management- Document Chain of Custody Management

Live Weekly Urban Web-Streamed Radio Show hosted by DJ Superstar Jay of Sirius/Shade45. Filmed over 300 talk-show format interviews, including:ARTISTSAli Vegas - youtube.com/watch?v=gR7CAXJQzYo (21k)Cortez - youtube.com/watch?v=locztJjFLmY (6.6k)Grafh - youtube.com/watch?v=wlQPm06rSSk (2.3k)Lil Cease - youtube.com/watch?v=hJXeMEEdtFI (8.8k)Maino - youtube.com/watch?v=Xbn2A-8nex0 (2k)Mickey Factz - youtube.com/watch?v=NLGCCYHet-c (1k)Murda Mook - youtube.com/watch?v=TWEONC_tZHg (115k)Mysonne - youtube.com/watch?v=reULQl3-odU (19.3k)Papoose - youtube.com/watch?v=OtwiJ40oB3g (18.2k)Plies - youtube.com/watch?v=leA7op--5D8 (55k)Uncle Murda - youtube.com/watch?v=fMiQgAbfZxI (18k)DJsDJ Whoo Kid - youtube.com/watch?v=DUgPzPL1Onw (34k)DJ Kay Slay - youtube.com/watch?v=B7lK-36fI5c (3.1k)DJ Ralph McDaniels - youtube.com/watch?v=kpzvA_ScYfE (4k)DJ Vlad - youtube.com/watch?v=gCqC3WL2hGg (4.6k)DJ Self - youtube.com/watch?v=1HOth33PpMY (1.1k)PRODUCERSLarge Professor - youtube.com/watch?v=kHOtnUW3QUI (76k)Rockwilder - youtube.com/watch?v=xTsNOZmEjnE (5.8k)INDUSTRYJoJo Brim - youtube.com/watch?v=1KVOX1mAnq8 (5.3k)Smack (DVD) - youtube.com/watch?v=de7oZhCc5_Q (2.7k)MODELSBernice Burgos - youtube.com/watch?v=qt_nzgUK784&t=33s (40.5k)Gloria Velez - youtube.com/watch?v=Onh3iBgT6gc (133k)Kimbella - youtube.com/watch?v=D5HOc43jGXQ (28k)Rosa Acosta - youtube.com/watch?v=QiD-70w70TA (282k)

Queens, Ny, Us

Email Marketing & Social Media Marketing for Urban Entertainment.Sent a weekly industry newsletter (content, design, deployment) to 64,000+ DJs and music industry professionals.PAST CLIENTS / LabelsAtlantic Records • Asylum Records • Cinematic Records • Epic Records • Maybach Music Group • Universal Music Group • Violator ManagementPAST CLIENTS / ArtistsBig Sean • Jadakiss • Lloyd Banks • Maino • Nipsey Hussle • XV • Emilio Rojas • Charles Hamilton • DJ Superstar Jay • Nuttin' But Stringz / Damien EscobarARCHIVEShttps://web.archive.org/web/20090523173225/http://weaponxpromo.com/

Us

One of 200 exclusive, international A&R Scouts (among US, UK, and Canada). Submitted artist referrals every Quarter to EMI Music Publishing, Arista Records, and J Records.

Us

twitter.com/thejustosOversaw 2 events in October 2008:1 --> 10/4/08: VH1 Hip Hop Honors “A Tribute To DJ Red Alert”PRESS RELEASE: prlog.org/10127774-the-annual-mixtape-awards-surprise-dj-red-alert.htmlVIDEO: youtube.com/watch?v=JwDsOOAPSL02 --> 10/21/08: CMJ Music Marathon's “MIII: Mixtape Masters Marathon”- Details: Booked 20+ performing acts across 2 separate rooms/stages --> 2000+ in attendance- Headline Artists: Joell Ortiz [Slaughterhouse] - Charles Hamilton [Interscope/Violator]- Media included MTV, VH1, The Source, XXL, AllHipHop, & Hip Hop WeeklyPRESS RELEASE: prlog.org/10129679-the-annual-mixtape-awards-with-the-cmj-music-marathon-present-miii-the-mixtape-maste.htmlVIDEO: youtube.com/watch?v=HRg_3JQ94mQ&t=48s* Joell Ortiz performance - youtube.com/watch?v=furvL-fPW0kAG (DITC Crew) - youtube.com/watch?v=3aKK3AvSE6oAli Vegas - youtube.com/watch?v=52EOBmbfPRICharles Hamilton - youtube.com/watch?v=YmtRA4m7oKYGrafh - youtube.com/watch?v=XqR48gmjprkSkyzoo - youtube.com/watch?v=hv6riGmqbJsStan Spit - youtube.com/watch?v=kMrOFRVnCjc

New York, Ny, Us

- Metadata extraction (Files, Emails, Media)- Database Management- Data Queries- OCR

Chicago, Il, Us

- Metadata extraction (Files, Emails, Media)- Database Management- Data Queries- OCR

NYC promotions company specializing in graphic design & website development.Old site: web.archive.org/web/20050428163004/http://www.pubcity.net/Highlight: official logo, donorschoose.org-- $400M raised, Helped 17 million students-- Bronx NYC-based charity site

Agoura Hills, Ca, Us

One of the toughest, and most rewarding, gigs I've ever had.Learned how to sell and pitch.Learned how to believe in the "law of averages."Learned how to accept rejection.

Zurich, Ch

Summer intern @ DLJ (Donaldson, Lufkin, & Jenrette) during their acquisition by CSFB. Extended through 2001.

Scps Professional Certificate, Digital Media Marketing

Bachelor'S, Music

Bachelor'S (Add'L Courses), Music

Education record

Education record