Chris Green Email & Phone Number

Knypersley

• To achieve Minibus World weekly (£150k) and monthly (£600k) sales targets.
• Manage a department of 2 sales staff and one marketing assistant
• Setting individual sales staff targets and mentoring teams
• To create a clear and accurate record of sales leads through CRM database
• Manage CRM data and use it to develop and refine sales and marketing strategies
• Create a steady influx of pipeline enquiries through a timely and targeted customer contact plan

Holmes Chapel

• MAIN DUTIES & RESPONSIBILITIES:
• To achieve the Retailer Parts & Accessories purchase objective issued for the respective market area. Within my Region there are 23 dealer accounts with an annual turnover of £15m.
• To achieve the individual Retailer and overall Region Customer Satisfaction objective
• To actively promote and sell Service Contracts, ensuring that car sales and service staff are aware of all offers and capable of selling plans.
• To ensure Retailer… Show more MAIN DUTIES & RESPONSIBILITIES:
• To ensure Retailer compliance to the franchised minimum standards and any non-compliance issues follow appropriate escalation process.

• PRODUCT MANAGER 2012 – 2016
• Responsible for the development and attainment of all Key Performance Indicators related to the Parts Product Group.
• Produced business and promotional plans and budgets to maximise market share through the product lifecycle.
• Cross-functional collaboration with the Regional teams, Dealers and Internal staff to help deliver marketing and pricing… Show more PRODUCT MANAGER 2012 – 2016
• Cross-functional collaboration with the Regional teams, Dealers and Internal staff to help deliver marketing and pricing programmes.Key Achievements
• £1.038m GTO, £623K NTO ordered through 4 quarterly promotions each one targeted to the requirements of the individual dealer.

Crewe, United Kingdom

• Responsibilities
• Development and delivery of the annual Price Plan, including the planning and implementation of price strategies in all Bentley markets through the product lifecycle.
• Cross-functional collaboration with the Regional teams, Dealers and Product Managers to ensure revenue, gross margin and contribution targets are met.
• Manage an annual market research budget of £100k, with a team of 2 direct reports and a matrix team of 10 stakeholders. Key… Show more Responsibilities
• Manage an annual market research budget of £100k, with a team of 2 direct reports and a matrix team of 10 stakeholders. Key Achievements
• Achieved all Key Performance Indicator targets including the annual Gross Margin target which in 2010 delivered an incremental £500k profit.

Crewe, United Kingdom

• Responsibilities
• Development and attainment of all Key Performance Indicators related to the Parts Product Group. In 2009 this represented £40m or 75% of the total After Sales business.
• Business plans and budgets to maximise market share through the product lifecycle.
• Development, implementation and review of all Parts Marketing, Sales and Pricing programmes.
• Cost down programmes including purchase cost measurement and reduction.
• Managed a marketing budget of £150k, a… Show more Responsibilities

Crewe, United Kingdom

• Responsibilities
• After sales Marketing programmes, including the Bentley Dealer Reward Programme.
• Launch and management of UK and European Heritage Parts Trade Club.
• Managed a marketing budget of £300k and a team of 3 direct reports.Key Achievements
• Introduction of a comprehensive range of After sales marketing materials.
• Implementation of a Dealer marketing service.

Slough, United Kingdom

• Responsible for all Parts and Accessories Marketing and Pricing programmes, including the Citroen Dealer Reward Programme.
• Managed a marketing budget of £400k, with a team of 3 direct reports.

Midlands, UK

• Joined Rover as part of the Commercial Graduate programme.
• 10 years working in various areas of the After sales team, progressing through roles that included: Area Sales Manager (Africa), Aftersales Marketing Manager and Pricing Manager for Europe.

Postgraduate Diploma, Marketing Management

Ba, French And English