I help senior executives and enterprise architects to reduce costs, improve performance and delight customers by providing guidance on CRM, PaaS, SaaS and Analytics. My passion is understanding business strategy and identifying improvements that can be achieved through the application of improved processes and technology.My current role is managing an enablement program to equip pre-sales consultants with the skills and knowledge requires to be trusted digital transformation advisors to their clients. Previously I helped global Systems Integrators to understand the value that Salesforce will bring to their clients business. I have worked in sales, as a pre-sales consultant and an account executive, for more than 25 years.