Chris Hooper

Chris Hooper Email and Phone Number

High Net Worth Financial Services Marketing Leader @ Senior Planning Advisors
livonia, michigan, united states
Chris Hooper's Location
Northville, Michigan, United States, United States
Chris Hooper's Contact Details
About Chris Hooper

Creative marketing leader with a proven record of driving brand awareness through intelligent use of social media, advertising and design. 20+ years of experience in strategic marketing and communications.Specialties: Consulting and coaching, practice development, strategic planning, digital asset management, branding identity and design, public speaking, Facebook advertising, media planning and buying, project management, blogging and social media, technology implementation, SEO/SEM, CRM, graphic design, logo design, event planning and execution, proposal writing and design, government and contract relations, budgeting, public and media relations.Featured in the following publications: The Wall Street Journal, InsuranceNewsNet, Medium, FitSmallBusiness, Authority Magazine, PlanAdvisor and ThinkAdvisor.

Chris Hooper's Current Company Details
Senior Planning Advisors

Senior Planning Advisors

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High Net Worth Financial Services Marketing Leader
livonia, michigan, united states
Employees:
14
Chris Hooper Work Experience Details
  • Senior Planning Advisors
    Head Of Marketing
    Senior Planning Advisors Oct 2022 - Present
    Livonia, Michigan, United States
    Insurance products are offered through Senior Planning Advisors, LLC.  Investment Advisory Services offered through Strategic Investment Advisors, LLC, an SEC Registered Investment Advisory firm. Strategic Investment Advisors does not offer insurance products. The insurance products offered by Senior Planning Advisors are not subject to Investment Advisor requirements. Strategic Investment Advisors and Senior Planning Advisors are affiliated companies.
  • Retirement Education Foundation
    Volunteer
    Retirement Education Foundation Oct 2022 - Present
    Livonia, Michigan, United States
    Retirement Education Foundation is a Fiscally Sponsored Program of United Charitable, a registered 501(c)(3) public charity.
  • Foguth Financial Group
    Director Of Marketing & Events
    Foguth Financial Group Apr 2022 - Oct 2022
    Brighton, Michigan, United States
    As part of the FFG Leadership Team, I was responsible for driving company growth to ensure the company meets or exceeds all revenue goals. Led negotiations with the University of Michigan to establish Foguth Financial Group as a “Proud Wealth Management Partner of Michigan Athletics.”
  • White Glove
    Vp Product, Financial Education
    White Glove May 2021 - Apr 2022
    Birmingham, Michigan, United States
    Product Team leader, responsible for development, management and marketing of education and training for consumer financial workshops and individual consultations. Also focused on advisor training through White Glove’s online university and offline programs. Accomplishments include:• Expanded existing library of workshop topics and developed product roadmaps for creation of new topics• Optimization of existing topics via assessment of data and market feedback• Managed and developed curriculum for White Glove’s client training portal• Executed the roll out of each new topic to sales team, including training, development of marketing collateral, client feedback and video testimonials, along with video demonstrations of how the product works, and best practices for getting quality results
  • M&O Marketing
    Director Of Digital Marketing And Events
    M&O Marketing Aug 2015 - May 2021
    Southfield, Michigan, United States
    Establish and develop M&O Marketing’s Seminar Services Department, which services clients in the financial services industry. Mentor and coach clients on best practices in event marketing, including public speaking, branding and techniques to attract new clients and opportunities. Created new client prospecting programs generating over $10 million in revenue in 2016, and continued to expanded the programs through 2020 to deliver an additional $218 million in sales.
  • Kelly Services
    Senior Marketing Manager, Ocg Marketing
    Kelly Services May 2014 - Jun 2015
    Troy, Mi
    Plan and manage all marketing activities for the Contingent Workforce Outsourcing (CWO) and Recruitment Process Outsourcing (RPO) business units within the Outsourcing & Consulting Group of Kelly Services. Oversee all advertising, web, collateral, event planning, PR, social media, lead nurturing and internal marketing strategies.
  • Kelly Services
    Marketing Manager, Global Managed Solutions
    Kelly Services Oct 2012 - May 2014
    Troy, Mi
    Plan and manage all marketing activities for twelve business units/products within the Outsourcing & Consulting Group of Kelly Services. Oversee all advertising, web, collateral, event planning, PR, social media, lead nurturing and internal marketing for the following: Administrative Solutions, Professional Solutions, Supply Chain & Logistics Solutions, Manufacturing Solutions, Engineering Solutions, Lab Science Solutions, Health Science Solutions, Functional Service Provider, Engineering Field Services, Project Services, Legal Managed Services and Contact Center Solutions.Responsibilities include:• Marketing sales support - B2B campaigns and messaging: Manage strategic product messaging and event marketing.• Product marketing - Interface with product leaders to develop marketing plan for prioritized products. Responsible for driving the execution and development of product marketing initiatives. Assist with the efforts of a cross functional support teams that includes resources from marketing research, marketing information, public relations, product management and marketing communications.• Brand management and strategic projects - Assist business leaders with marketing solutions which drive business goals. Support and execute marketing activities for Americas Products and OCG organizations.
  • Vride
    Marketing Programs Manager
    Vride Oct 2004 - Oct 2012
    Troy, Mi
    Manage all of company's national marketing, advertising and public relations needs. Support special needs of over 40 offices throughout the US. Develop, design and oversee production of all company marketing materials and literature. Negotiate prices with printers, publications and other vendors. Work with outside agencies to oversee all public relations and social media activities. Manage the national marketing budget.• Converted company newsletter from direct mail to HTML format, resulting in an subscription increase from 3,400 to over 46,000 recipients per quarter and lowering the cost per subscriber from $0.52 to $0.02.• From 2009 to 2011, received six AdWheel Awards, honoring outstanding excellence in public transportation advertising, marketing, and communications from the American Public Transportation Association.• In 2011 developed an in-house agency to manage contract marketing services, generating over $64,000 in revenue in first year of operation. Worked with partner organizations to help them promote company services through advertising, social networking and online advertising.• Management of annual company meeting, including developing and producing all event signage and literature, working with hotel staff for planning and preparation, and coordinating with event sponsors to ensure a successful meeting. Developed a custom vendor sponsorship package each year, resulting in an additional $10,000 to $20,000 in revenue to help offset meeting expenses.
  • Inductotherm Group
    Group Advertising And Communications Specialist
    Inductotherm Group May 2000 - Oct 2004
    Madison Heights, Mi
    Report to Inductotherm Group Director of Advertising. Service an international group of 42 companies with all advertising, public relations and trade show needs. Manage in-house advertising and publishing department including creative, design, writing and production of all printed and electronic media. Design, print and mount large format posters and display signs for trade shows, customer presentations and lobby displays.
  • Inductoheat
    Advertising And Communications Specialist
    Inductoheat Sep 1994 - May 2000
    Madison Heights, Mi
    Communicate with international group of sister companies and subsidiaries. Electronic layout and design of advertisements and brochures. Trade show/seminar planning and organizing, including advertising, booth design and set-up. Press release writing and distribution.

Chris Hooper Skills

Social Media Marketing Advertising Marketing Marketing Communications Online Advertising Social Media Crm Public Relations Online Marketing Proposal Writing Event Planning Sem Copy Editing Salesforce.com Project Management Event Management Strategic Communications Seo Graphic Design Photoshop Adobe Creative Suite Web Design Writing Illustrator Logo Design Graphic Arts Photography Digital Photography Quarkxpress Adobe Acrobat Corporate Communications Google Analytics Google Adwords Html Css Social Networking Customer Relationship Management Leadership Public Speaking Outdoor Advertising Desktop Publishing Search Engine Optimization Consulting Branding Photo Editing Proposal Preparation Adobe Illustrator Adobe Flash Adobe Indesign Wordpress

Chris Hooper Education Details

Frequently Asked Questions about Chris Hooper

What company does Chris Hooper work for?

Chris Hooper works for Senior Planning Advisors

What is Chris Hooper's role at the current company?

Chris Hooper's current role is High Net Worth Financial Services Marketing Leader.

What is Chris Hooper's email address?

Chris Hooper's email address is ch****@****ial.com

What is Chris Hooper's direct phone number?

Chris Hooper's direct phone number is 248-362*****

What schools did Chris Hooper attend?

Chris Hooper attended Wayne State University, University Of Michigan-Dearborn, Northville High School, University Of Michigan-Dearborn.

What skills is Chris Hooper known for?

Chris Hooper has skills like Social Media Marketing, Advertising, Marketing, Marketing Communications, Online Advertising, Social Media, Crm, Public Relations, Online Marketing, Proposal Writing, Event Planning, Sem.

Who are Chris Hooper's colleagues?

Chris Hooper's colleagues are Jason Maclean, Madison Preston, Trey Haeger, Erin Mcauley, Jared Lee, Tiffany Wong, Rebecca Barskiy.

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