Christen Daniels

Christen Daniels Email and Phone Number

Communications Officer at Hearing First @ Hearing First
philadelphia, pennsylvania, united states
Christen Daniels's Location
Richmond, Virginia, United States, United States
Christen Daniels's Contact Details

Christen Daniels work email

Christen Daniels personal email

n/a
About Christen Daniels

Digital marketing strategist with proven success developing omni-channel strategies to meet client goals and objectives across the digital ecosystem including web, mobile, email, social media, SEM and PPC.Experienced in all marketing segments including BtoC, BtoB and BtoBtoC.Dedicated, driven, innovative and extremely detail-oriented.Specialties: Strategic & creative campaign planning; digital marketing strategies; social media content planning, development, and execution; brand positioning & launch strategies; website strategy and planning; channel content strategy and planning, and creative ideation.

Christen Daniels's Current Company Details
Hearing First

Hearing First

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Communications Officer at Hearing First
philadelphia, pennsylvania, united states
Website:
hearingfirst.org
Employees:
20
Christen Daniels Work Experience Details
  • Hearing First
    Communications Officer
    Hearing First Jun 2019 - Present
    Richmond, Virginia Area
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  • The Zest Lab
    Director, Digital Marketing
    The Zest Lab Jan 2019 - May 2019
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  • Health Warrior, Inc.
    Senior Marketing Manager
    Health Warrior, Inc. Mar 2018 - Jan 2019
    Brand manager responsible for creating and deploying consistent content across all channels including web, social, paid, and experiential. • Managed and deployed content to support the launch of two new products for an eCommerce only launch on our website and Amazon including paid, owned & earned channels.• Oversee the strategy for company's influencer marketing program to increase brand engagement and mentions, as well as drive traffic to owned web properties to drive engagement and sales.• Led the team in a redesign effort for Healthwarrior.com• Manage three direct reports, Influencer Marketing Specialist, Consumer Engagement Specialist & Graphic Designer. Also responsible for the management and coordination of a team of freelance designers, videographers, copy writers & web developers to complete all necessary creative projects from product packaging to social video.
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  • Authentic Digital Agency
    Director Of Marketing
    Authentic Digital Agency Nov 2016 - Mar 2018
    Richmond, Virginia Area
    Successfully built the infrastructure to support an omni-channel agency marketing program that aligns with business goals to foster brand awareness and generate qualified leads. Drove the implementation of a MarTech stack that includes marketing automation, data visualization, social media management, and webinar publishing tools. Led a team through the development and multi-channel launch of a new agency name and brand in 6 weeks, including design, positioning, website development, new social channels, employee communications, and public relations.Oversee a cross functional team of strategy, design, copywriting, marketing specialists & developers to execute a comprehensive content marketing program which includes highly targeted lead generation email campaigns; original content creation of white papers, infographics, and guides; regular blog post publishing; website redesign & optimization; webinar production; and regular email newsletters.
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  • Authentic.
    Senior Strategist
    Authentic. Sep 2016 - Mar 2018
    Richmond, Virginia Area
    At authentic, we work with our clients to shape the future, creating powerful connections between brands and their audiences through authentic digital experiences.
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  • Create Digital
    Senior Strategist
    Create Digital Mar 2016 - Sep 2016
    Richmond, Virginia Area
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  • Create Digital
    Digital Strategist
    Create Digital Feb 2014 - Mar 2016
    Richmond, Virginia Area
    Lead strategist for a large health related not-for-profit client. Developed a Digital Transformation Strategy that included a digital ecosystem of channels for a new way to deliver education and services digitally. Responsible for development and oversight of the Web Content Strategy and Social Media Program Strategy to increase awareness of key audiences. Additionally, worked with a cross-functional team of developers, designers, and copywriters to develop wireframes and design comps for new web experience for multiple audiences & key stakeholders.Served as lead strategist on Fortune 50 Telecommunications client responsible for overseeing strategy for all ongoing social media platforms as well as new social media campaigns.Developed a social media campaign and strategy for key audience segment, Movers, in which 6 top Home Décor bloggers developed original content, partnered with Apartment Therapy for promoted content, as well as support for a Pinterest campaign and contest that generated over 2,000 pins and repins within a 3 week period. The campaign generated over 8 Million impressions and 21,000 clicks to the campaign microsite. The campaign won a Bronze Cannon Ball from the 2015 Richmond Addys.Developed an always on Instagram strategy to give a behind the scenes look with engaging content beyond just promotional that doubled followers in just 4 weeks and increased engagements, likes and comments, exponentially.
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  • Scalability Project Llc
    Senior Strategist
    Scalability Project Llc Jan 2013 - Feb 2014
    Richmond, Virginia Area
    Inbound Marketing Certified, Hubspot Responsible for developing digital marketing plans and strategies for a variety of clients in the BtoB marketing space with a content creation focus. Served as primary point of contact for new clients through strategy, planning and execution of marketing tactics including blogging, premium content creation, lead nurturing email campaigns and social media set-ups.Conducted competitive website analysis on key areas such as traffic, keywords, MozRank, etc. for new prospects and clients. Set-up and executed marketing automation campaigns using Hubspot software.Develop and deliver new business proposals to prospective clients, as well as assist CEO with additional new business efforts. Regularly presented Richmond SMDC on Using Facebook for Business, Choosing the Right Social Media Platform, and Blogging for Business as part of new business efforts.Speaker, Women Who Mean Business Summit, Richmond, VA on Building Your Brand.
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  • Capital One
    Brand Advertising
    Capital One Oct 2012 - Jan 2013
    Richmond, Va
    Served as primary client contact for print and digital agencies for Capital One Commercial Banking and Small Business Banking products. Responsible for developing creative briefs and strategy for print and digital creative for new initiatives and product launches in select markets across the U.S. Ensured creative was delivered on time to publications and managed the compliance approval process.
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  • Mbm Marketing
    Client Services Manager
    Mbm Marketing Sep 2011 - Jul 2012
    Richmond, Virginia Area
    Serve as primary client relationship manager for banking, financial services and not-for-profit clients.Responsible for the execution of strategic marketing plans for clients including advertising design and placement, press release writing and distribution, marketing collateral development and production, as well as budget tracking and management.Provide ongoing strategic marketing recommendations to clients to promote new initiatives or respond to changes in the marketplace.Create and manage online marketing initiatives such as website design and development, as well as maintain client Facebook and Twitter accounts.
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  • Elevation
    Account Manager
    Elevation Oct 2010 - Sep 2011
    Richmond, Virginia Area
    Served as primary relationship manager for three large accounts with $1 Million marketing budgets with both business to business and business to consumer focus.Day-to-day responsibilities of account management include providing estimates, schedule management, budget oversight and review of ongoing design projects for advertising, websites, trade shows, etc.Developed strategy, theme and execution plan for major client trade show with $350,000 budget that included 40x40 booth, custom graphics and booth build, catering menu planning, interactive games, giveaways, lead generation and promotion.Executed complex direct mail and e-mail strategy to incorporate PURLs on a bi-monthly basis to increase sales leads for engaged sales force that consistently met predetermined client goals for hot leads.Consulted on account teams and provided social media recommendations for campaign promotion and execution. Created the strategy and concept for a Facebook promotion that doubled client’s “likes” in 4 hours.
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  • Jhi, Inc.
    Project Manager
    Jhi, Inc. Mar 2008 - Oct 2010
    Responsibilities include estimating, schedule creation, expense tracking, design and copy review, and production supervision for client projects such as multi-page print collateral, web sites and online campaigns, advertising, direct mail, sales channel planning, event signage, etc.Manage cross-functional teams of copywriters, designers and developers for client website projects, ranging from corporate websites to promotional micro-sites. Conduct discovery process, generate site map and wire frames; provide direction for functionality and information organization; provide recommendations for social media integration and promotion.
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  • Dbc Public Relations
    Account Executive
    Dbc Public Relations Dec 2006 - Jan 2008
    Provide strategic creative campaign ideation for clients across multiple demographics using a range of tactics such as viral, online, events, ad placements, and traditional media outreach. Provided overall project management and creative concept direction on various client projects including blogs, websites, eNewsletters, banner ads, and SEM campaigns.Experience with website and blog analysis tools, such as Google Analytics, to track, measure and plan web marketing campaigns using banner ads, as well as search engine keyword buys.Secure high profile media placements for clients in USA Today, The Wall Street Journal, Washington Post, and CNBC.
  • Dbc Public Relations
    Associate Account Executive
    Dbc Public Relations Mar 2006 - Dec 2006
    Wrote and created strategic marketing campaign plans, ensured team members performed assigned tasks as they related to campaign goals and objectives, and provided frequent status updates on campaign execution to clients.Project manager for $50,000 internal communications campaign; coordinated the creation of corporate branded items to be distributed to 800 employees at 26 locations domestically and internationally; managed multiple vendors and logistics; tracked overall project budget.Responsible for the creation of conference call agendas, pitch ideas, targeted media lists, press releases, award & speaker submissions, reports and trade show participation plans.
  • Beers & Cutler
    Marketing Assistant
    Beers & Cutler Mar 2005 - Mar 2006
    Develop external communication materials & collateral including press releases, direct mail, proposals, statement of qualifications and PowerPoint presentations.Serve as editor for employee newsletter InFocus as well as write and edit articles for internal and external newsletters and other communication vehicles. Plan and coordinate internal and external events, including a $65,000 client golf tournament.

Christen Daniels Skills

Marketing Strategy Social Media Marketing Sem Social Media Email Marketing Creative Direction Project Management Google Analytics Blogging Facebook Lead Generation Marketing Seo Advertising Web Content Public Relations Media Relations Search Engine Marketing Web Analytics Web Project Management Web Content Management Wordpress Blog Marketing Marketing Communications Planning Sewing Fashion Design Digital Marketing Strategy Content Strategy Marketing Automation

Christen Daniels Education Details

Frequently Asked Questions about Christen Daniels

What company does Christen Daniels work for?

Christen Daniels works for Hearing First

What is Christen Daniels's role at the current company?

Christen Daniels's current role is Communications Officer at Hearing First.

What is Christen Daniels's email address?

Christen Daniels's email address is cd****@****tal.com

What is Christen Daniels's direct phone number?

Christen Daniels's direct phone number is +170328*****

What schools did Christen Daniels attend?

Christen Daniels attended Virginia Tech.

What are some of Christen Daniels's interests?

Christen Daniels has interest in Event Planning, Writing, Children, Social Media, Civil Rights And Social Action, Sewing, Education, Online Communications, Textiles, Human Rights.

What skills is Christen Daniels known for?

Christen Daniels has skills like Marketing Strategy, Social Media Marketing, Sem, Social Media, Email Marketing, Creative Direction, Project Management, Google Analytics, Blogging, Facebook, Lead Generation, Marketing.

Who are Christen Daniels's colleagues?

Christen Daniels's colleagues are Melissa Talkington, Emily Bressler, Mph, Ches, Lindsey Marcus, Alden Woodhull, Courtney Menanno, Maryam Mansouri, Karen Hyder, Comptia Certified Trainer.

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