Christian Collison Email & Phone Number

United Kingdom

Nifty Communications combines all facets of digital and mainstream communications to produce maximum reach, impact and ROI through a content-generating ecosystem that broadcasts your message at its core. We call it a 'niftyverse'.

United Kingdom

London, United Kingdom

Herd media combines expert knowledge of the UK’s media platforms and global online resources to provide the ultimate PR package.

London, United Kingdom

Develop and run effective media plan and multi-faceted marketing campaigns which deliver TTXGP’s key messages, USPs and brand collateral to the target channels and industry sectors while reporting directly to the board of directors.Increased Facebook fans by more than 1400% between May and November in 2013, brought 16 guest bloggers on board and added 80 active journalists to the media database over the course of the 2013 race season. All while managing a tight budget.Managed… Show more Develop and run effective media plan and multi-faceted marketing campaigns which deliver TTXGP’s key messages, USPs and brand collateral to the target channels and industry sectors while reporting directly to the board of directors.Increased Facebook fans by more than 1400% between May and November in 2013, brought 16 guest bloggers on board and added 80 active journalists to the media database over the course of the 2013 race season. All while managing a tight budget.Managed all global communications activities and editorial output for FIM eRoad Racing, eSuperStock and TTXGP. Represented FIM eRoad Racing and TTXGP while also managing all media enquiries, events, film and photo shoots.Collaborated with TTXGP engineering, product and sales teams to create compelling communications strategies. Led a team to ensure the constant provision of content from all areas of the business.Developed close, productive relationships with journalists, bloggers, product reviewers, industry influencers and key partners.Responsible for all written communications, messaging guidelines, press releases, Q&As, presentations and speeches. Trained company officials for press conferences, media interviews and trade presentations, oversaw all media events and interviews.Generated international media coverage of FIM eRoad Racing and utilised social media channels to promote the race series.Orchestrated and managed innovative campaigns designed to increase ticket sales, growth of the brand and fan engagement. Show less

London

The Chelsea FC Foundation brings together the Football in the Community and Education departments with the club’s other charitable and community activities, including health, the environment, charity partnerships and anti-discrimination. The Foundation is an integral part of the club’s vision with excellence on the field mirrored by our ground-breaking work within our communities, both at home and abroad. Co-ordinating activity in relation to the Chelsea Foundation's editorial output… Show more The Chelsea FC Foundation brings together the Football in the Community and Education departments with the club’s other charitable and community activities, including health, the environment, charity partnerships and anti-discrimination. The Foundation is an integral part of the club’s vision with excellence on the field mirrored by our ground-breaking work within our communities, both at home and abroad. Co-ordinating activity in relation to the Chelsea Foundation's editorial output and promoting key messages through internal and external media. Responsible for all corporate communications.Ensuring coverage of the Chelsea Foundation and its subsidiaries through local/national/international media and social media channels.Overseeing all promotional activity regarding the Chelsea Ladies in the FA Women's Super League and Chelsea Old Boys, implementing a targeted social media strategy for Chelsea Ladies to grow their fanbase and increase ticket sales. Tracking data to improve online experience and increase growth.Generating media coverage of the Chelsea Foundation's community projects, while also utilising social media and other media channels to showcase achievements.Initiating and implementing fundraising ideas with the Foundation's charity partner Right To Play. Planning and orchestrating fundraising events.Delivering the Chelsea Foundation's strategic messages and compiling achievements within Chelsea Football Club's annual CSR Report, with sole responsibility for writing and sub-editing content while leading design layout.Orchestrating and managing PR campaigns which promote community work by partnering with external organisations, including health programmes, crime prevention, social inclusion work and social development. Show less

Initially reporting the club’s news through ChelseaFC.com, with the included responsibility as editor of corporate and community sections of the site. Duties included match reports, features, promotional copy and implementing online interaction with fans. Integral to Chelsea’s move into social media, coordinating the club’s message through sites such as Facebook, Twitter and creating direct interaction between fans and club.Developed a significant online presence and was part of… Show more Initially reporting the club’s news through ChelseaFC.com, with the included responsibility as editor of corporate and community sections of the site. Duties included match reports, features, promotional copy and implementing online interaction with fans. Integral to Chelsea’s move into social media, coordinating the club’s message through sites such as Facebook, Twitter and creating direct interaction between fans and club.Developed a significant online presence and was part of a three-man team which increased traffic to ChelseaFC.com from less than 1 million a month to more than 6 million.Assist in the delivery and control of all Chelsea editorial output - helping to deliver the company’s mission, vision and values in all external and internal communication where appropriate.Work closely with all other areas of the business to ensure other departments reached their targets, including merchandise, ticket sales, events, Chelsea TV and Magazine and hospitality.Utilised social media channels to promote key campaigns for the club, including anti-discrimination, kit launches, ticket sales, Chelsea TV Online and more. Helped increase Chelsea TV subscriptions through regular promotion online. Show less

A Chester-based company, Aldercross Limited provides services for conferences, exhibitions, roadshows and product Launches.There I wrote press releases for forthcoming conferences and ensured coverage of conferences in trade publications. I also reviewed and analysed the website before suggesting improvements and wrote and designed company leaflet to be presented to perspective clients at conferences. Also, designed posters and stands to be on show during conferences.

During a work placement with BBC Hereford and Worcester I gained experience in radio journalism, creating news reports for the hourly bulletins.Working in a busy news-room environment, I followed leads to ascertain worthy news pieces, created reports from the source of the story and also gathered multi vox pops to add colour to a piece. The news reports then went out in the hourly bulletins.

Ba Honours, Journalism

Activities and Societies: Rugby At the University of Chester we learned how to utilise all aspects of the media, from print and radio.

Education record

Activities and Societies: Combined Cadet Force, Young Enterprise, First XV rugby team, First XV hockey team.

Education record