Christina Peña Brower Email & Phone Number

New York, Ny, Us

Greater New York City Area

New York

Senior leader of a 20-person team and practice area, which houses the firm’s work for philanthropy, racial justice, criminal justice reform, global human rights, LGBTQ rights, voting and civil rights, sustainability, and media and culture. Responsibilities include leading client strategy, staff management, and business development.

Greater New York City Area

Led strategy for We Mean Business, a large coalition nonprofit that accelerates the corporate sector’s commitment to combating climate change, building partnerships with business sustainability nonprofits and global corporations such as Nike and IKEA.

New York, Ny

New York, Ny

Lead organizational strategy for long-term growth and profitability of rapidly growing 70-person social business. Manage the operations and output of the core strategy team for clients across the corporate, nonprofit, and philanthropic sectors.

New York, New York

Advanced long-term growth strategy, infrastructure and capacity within the Purpose team of nearly 60 people during a period of massive growth. Oversee day-to-day management of 10+ concurrent strategy projects, production and individual workflow to achieve organizational priorities.

New York, Ny

Purpose creates 21st century movements. We deploy the collective power of millions of citizens and consumers to help solve some of the world’s biggest problems. We develop and launch our own social and consumer movements using our model of movement entrepreneurship, and we work with organizations and progressive companies to help them mobilize large-scale, purposeful action.Founding team member in a startup environment, serving as a trusted advisor to some of the most exciting nonprofit and global corporate partners. Led multi-disciplinary teams to advise on a diverse set of social issues, movement-building strategy, and organizational change management. The work combined key insights from brand strategy, political organizing, digital strategy, and experience design to mobilize large-scale public participation.

New York, Ny

Key member of team charged with developing and implementing first comprehensive brand and digital strategy for a $65 million national nonprofit and its subsidiary, Seedco Financial, a community development financial institution with $70 million in assets. Both organizations are focused on advancing economic opportunities for low-income communities through poverty-reduction programs and small business services and financing.• Led strategy and design of corporate digital features, ensuring consistent use of strong messaging and visual identity for the organizations• Project managed a team of graphic designers, Web developers, public relations consultants and printers, totaling $500,000 in consulting contracts• Generated a 53% increase in website traffic through its redesign while managing development from concept to completion• Produced and wrote a variety of traditional and digital marketing materials, annual reports, and websites for organization and sub-brands across 14 program areas and 11 regional offices

New York, Ny

• Developed and implemented corporate communications strategy• Initiated brand refresh through audit and competitive analysis• Developed and wrote print, online marketing, and communications for organization and sub-brands across 14 program areas and 11 regional offices• Created digital communications platform from concept through implementation

Blacksburg, Virginia

Energized and mobilized membership and donors for multiple successful political campaigns including former Senator Jim Webb and Governor (now Senator) Tim Kaine.

Washington, D.C.

Assisted with the development of policy positions for Committee Chairman through legislative research and tracking.

Washington, D.C.

Helped to plan the first Organization for Security and Co-operation in Europe Parliamentary Assembly Conference held in the United States. Organized foreign dignitary meetings with the Speaker of the House.

Business Fundamentals And Tactics

Developed new revenue stream concept for McDonald's

Information Architecture And Design

B.A., Communication (Electronic And Print Journalism)

Activities and Societies: Minors in Social Justice and International Studies, Summa Cum Laude, Honors Commonwealth Scholar, Phi Beta Kappa.