Developing and designing new media communications, as well as, presenting marketing and social strategy.

Oversee projects that involve partnerships between clients, funders, firms and brokers. Responsible for many aspects of a contract’s lifecycle. Work with clients and other parties to ensure that everyone understands their roles and responsibilities.SOFTWARE: Adobe Acrobat, Google Suite, Mighty Funder Software

As a lateral thinker, I provide expert advice to small businesses and nonprofits, balancing creative goals with commercial viability.I develop and execute strategies in branding, advertising, website design, content creation, and workflow optimization. I understand client needs and find innovative solutions, preparing proposals and design briefs to pitch concepts effectively. Providing creative counsel via email, calls, or in person, I equip clients with resources for future projects. I identify weaknesses in campaigns or designs and suggest improvements, collaborating with clients, outside vendors and specialists.SOFTWARE: Adobe Creative Suite, Google Suite, Figma, Constant Contact/Mailchimp, Keynote, Slack, WIX, Squarespace

Unifying look, voice and feel while creating strategy and promoting accomplishments to a wider audience across all platforms including digital, print and social media. Designing worksheets and process for clear flow within studies.SOFTWARE: Adobe Creative Suite, Google Suite, Constant Contact

Directed operations at Philly Loves Beer, focusing on organizational development, growth strategy, fundraising, financial management, marketing, event planning, and advocacy. Supported the executive board with timely reports and clear communication. Excelled in fundraising and diversifying revenue streams, building strong relationships with stakeholders, donors, and partners. Enhanced message clarity and distribution, represented the organization at events and in the media, and maintained participant and member growth. • Created digital/print marketing materials: posters, ads, emails, brochures, e-newsletters, flyers, banners, and social media/web assets. • Managed staff recruitment, training, and development. • Adapted operations during the pandemic, assuming additional responsibilities to maintain functionality after staff reductions. • Collaborated with the PR team to secure media coverage across print, online, radio, and television; served as on-air personality for the organization.Philly Beer Week: America’s Oldest and Largest Beer Week 10 day, regional event, drawing visitors from the city, suburbs, as well as, other states and international participation. 2017-2021. Increased membership and sponsorship by 28% (2017-2021). Managed and executed all print and web marketing and advertising agreements.SOFTWARE: Adobe Creative Suite, Google Suite, Constant Contact, SquareSpace

Crafting experiences that showcase the food and drink of Greater Philadelphia. #lovelocal Designed and launched individual event websites, along with all promotional and collateral materials, including print, web, and program books. Directed, planned, managed, and handled logistics for events.

Selected and coordinated strategic events, staff, and promotional materials, advised brewery management on marketing decisions, and successfully led campaign execution, achieving 18-32% social media growth across all platforms from 2013 to 2016.

Social Media & Marketing Strategy for Weyerbacher Brewing Company which has folded in to a full time position with the company.

Spreading the message and mission of Philadelphia CowShare through marketing, social media, events and more. Strategy, campaign development, social media messaging and strategic partnerships.

Fair Food is dedicated to bringing locally grown food to the marketplace and to promoting a humane, sustainable agriculture system for the Greater Philadelphia region.Project ManagementMembership & The Local Food GuideThe Brewer's Plate & all eventsSocial Media & MarketingArt Direction

Campaign concepts and execution of all design | Management of design & marketing