As a runner, I focus on the finish line, even when it’s out of sight. Why? Because I’m driven to achieve my goals. As an award-winning CMO and visionary, I’m passionate about building and coaching high-performing teams in both highly matrixed and bootstrap organizations.With over 12 years of leadership experience in technology and cybersecurity, I’ve witnessed firsthand the transformative changes in our industry. From the days of dial-up to TikTok videos in our cars, I’ve successfully led teams through periods of change, growth, and challenge.I thrive on connecting teams to solve complex problems. I excel at building bridges that benefit the company, customers, partners, employees, and the media. We all have roles to fulfill, and I’m here to help make that happen!Principles I live by:- Get up and get moving- People remember how you make them feel- Radical transparency- Disrupt or be disruptedHaving supported executives in M&A strategy and internal and external communications, I’ve transitioned into executive roles myself: Chief Marketing Officer (CMO) and Senior Vice President. I understand what it takes to build diverse teams across demand generation, integrated and content marketing, product marketing, sales, and brand reputation.Highlights:- Recognized as one of the 50 CMOs to Watch in 2024- Received the Visionary Award for Channel Marketing Excellence in 2024- Drove $500M in pipeline while at Cisco- Led teams ranging from 25 to over 60 employees- Managed annual budgets between $25M and $45MIf you’ve made it this far, I appreciate you! Let’s connect to discuss marketing, cybersecurity, technology, or just life!
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Svp, MarketingHack The BoxCary, Nc, Us -
Svp & Chief Marketing Officer (Cmo), SonicwallSonicwall Sep 2023 - PresentCary, North Carolina, United StatesBrought into the company as CMO to build a data-driven, digital-first, demand gen marketing team to elevate the brand, drive net new accounts and prep for an exit. Spearheaded rebranding initiative alongside two acquisitions: Banyan Security (Cloud Security) and Solutions Granted (MSSP). Drove a new marketing tech stack, overhauled the website and implemented an omni-channel strategy to increase pipeline. As an executive, I played a significant role in driving talent acquisition across the company as well as grooming new marketing leadership. -
Senior Director, Integrated Marketing, Cisco SecurityCisco Oct 2021 - Sep 2023Raleigh-Durham-Chapel Hill AreaExecutive, team leader overseeing global marketing strategy and revenue generation with our enterprise-focused global campaigns, including: partner marketing, enterprise accounts, content strategy, global tier one events (RSA, Cisco Live, Partner Summit), and field/partner marketing across Americas, EMEA, APJC and Public Sector. Key influencer in organizational design for next wave of security marketing team structure aligning to growth objectives. -
Director, Security Marketing, CybersecurityCisco Aug 2019 - Nov 2021Raleigh-Durham, North Carolina AreaTeam leader responsible for driving marketing strategy, pipeline creation and direct customer engagements across multiple channels, including: thought leadership, demand generation, customer stories/podcasts, partner marketing, social channels, web, and seller/partner enablement. Drove social media and communications strategy to over one million followers. Spearheaded multiple successful brand campaigns with product launches at RSA Conferences and Cisco’s Partner Summit, resulting in more than 50 million impressions. -
Sr. Manager, Security Strategy & Integrated MarketingCisco Jan 2014 - Aug 2019San Francisco Bay AreaResponsible for overseeing GTM strategy and planning, operations, field marketing programs, seller and partner enablement, and metrics for Security Products, Solutions Marketing group, including the Sourcefire integration. Awarded Cisco’s Marketing Summit Award Winner 2017 and Sales Champion Winners Circle Award 2018 for full funnel marketing strategy that resulted in ongoing revenue for the company. -
Corporate Communications Lead (M&A, Investments, Divestitures)Cisco Oct 2010 - Jan 2014San Jose, CaLed and managed acquisition strategy communications across multiple cross-functional communications teams, executives and business units for more than 20 deals including: Sourcefire ($2.7B), Meraki ($1.2B), Intucell ($475M), NDS ($5B), ClearAccess, Truviso, Virtuata, ThinkSmart Technologies, vCider, Cloupia, Cariden, and BroadHop. Built sustainable model and playbook for acquisition communications along with training new team members. Responsible for external/internal messaging, executive communications, project management, influencing, and connecting the dots across the business per transaction. Awarded the John Chamber’s Leadership Award, 2013. -
Senior Project ManagerRoi Communication Oct 2006 - Oct 2010Planning, developing, and leading communication teams and project plans for clients. Responsible for internal and external client communications, and executive communications. -
Integration Communications LeadCisco (Client) Mar 2010 - Aug 2010San Jose, CaLed cross-functional communications and change management team for TANDBERG integration. Drove execution of employee and external communications, including integration newsletters, internal web site and FAQs. Facilitated partnerships and relationships with communication and change management team to drive best practices. Managed employee celebratory events with executives. -
Communications Consultant For Internal Business Results TeamPg&E (Client) Oct 2009 - Apr 2010San Francisco Bay AreaIntegrated and ran change management and internal communication programs for new business initiatives. Created key messages and strategy for Electric Compliance division and supported executive communications. -
Pr/Marketing Communications ConsultantChevron Corporation (Client) Mar 2007 - Oct 2009San Ramon, CaInternal Communications and Retail Public Relations for Global Marketing organization. Planned and executed retail PR programs: Texaco National Road Trip social media campaign, Convenience Store trade press for ExtraMile, Community Engagement programs in Houston and Atlanta. Collaborated with AC Transit on Cleaner Fuels pilot and media event. Executive management employee communications and strategy. Managing Editor for internal employee magazine reaching more than 5,000 employees. Hearts & Minds employee publication won the following awards: o 2008 PRSA Bronze Anvil Award and American Business Award Finalist o 2007 Inspire LAPC Award (Internal Communications competition) -
Pr/Communications ManagerMake A Difference (Handson Greater Phoenix) Jul 2005 - Oct 2006Phoenix, Arizona AreaImplemented new branding initiatives, maximized fundraising opportunities, and facilitated strategic partnerships in the community. While in Phoenix, Christine worked with the Department of Emergency Management of Arizona and local agencies to provide communications and logistical support for the intake of 500 evacuees after Hurricane Katrina. -
Public Relations ConsultantFemme Athletic Oct 2004 - Oct 2006Phoenix, Arizona AreaManaged events, sponsorships and partnerships with area businesses and nonprofits. Upgraded newsletter and marketing materials. Strengthened promotions in product launches and branding.
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Marketing And Program Coordinator, City Of TempeAmericorps Vista Jul 2004 - Jul 2005Tempe, ArizonaRevitalized partnerships to support new events and programs. Planned and publicized events. Liaison between Tempe schools and local reporters. Designed and edited newsletters, flyers, and brochures. Managed communication between board members, local community, and the City of Tempe.
Christine Bartlett Education Details
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Public Relations -
Cosumnes River CollegeJournalism
Frequently Asked Questions about Christine Bartlett
What company does Christine Bartlett work for?
Christine Bartlett works for Hack The Box
What is Christine Bartlett's role at the current company?
Christine Bartlett's current role is SVP, Marketing.
What schools did Christine Bartlett attend?
Christine Bartlett attended Syracuse University, Cosumnes River College.
Who are Christine Bartlett's colleagues?
Christine Bartlett's colleagues are Atharv Pippal, Edgar Gevorgyan, Arthur Ff, Sourabh Anand, Vitor Falcão, Nancy Casas Muñoz, Gerardo Poma Quispe.
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Christine Bartlett
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Christine Bartlett
Partner, Lansing Client Innovation Center & Ibm Global Account At IbmLansing, Mi1ibm.com -
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