Medgrundare & VD för Speltrollet.se

- Strategic pricing & Margin management (SKU follow-up, stock value and backorder control) - Main contact for Scandinavian and International distributors. - Forecasting & Strategic marketing (internally, externally and in-store) - Price negotiations & Locating new distributors (local and international) - Was one of the starting players for the toy department at Webhallen Sverige AB. Helped take a department that sold for around 4M SEK to over 120M SEK. - The year 2018 Webhallen became the largest e-tailer for board games in Sweden with around 100 000 games sold. - Webhallen also became the largest e-tailer for LEGO in Sweden.

In charge of product returns for Webhallen Sverige AB.Establishing procedures and return agreements with suppliers. Support for stores & customer service when handling customers product returns.