Spearheading design initiatives across all Cambridge and Thirstystone product categories including flatware, kitchen prep, cutlery, drinkware, serveware, and gift. I worked closely with ownership and division leaders to build new categories and brands by researching market trends, establishing creative direction, and guiding our in-house design team.• Identify market trends• Build new brands or sub-brand identities• Ensure alignment between each divisions’ needs and the design… Show more Spearheading design initiatives across all Cambridge and Thirstystone product categories including flatware, kitchen prep, cutlery, drinkware, serveware, and gift. I worked closely with ownership and division leaders to build new categories and brands by researching market trends, establishing creative direction, and guiding our in-house design team.• Identify market trends• Build new brands or sub-brand identities• Ensure alignment between each divisions’ needs and the design team’s output• Discover opportunities to coordinate design styles and techniques across categories• Streamline and improve design productivity and creativity• Provide constructive criticism• Hire, train, and guide new designers• Create and present design presentations to customers• Create photo realistic CG product visualization for use in print presentations or on-line content• Create product animations for use in social marketing driving clicks to our D2C website• Work with overseas partners to execute sampling• Review and approve samples for production Show less

My previous tabletop experience was leveraged for this role to create compelling lifestyle statements including dinnerware, glassware, and table linens. My responsibilities have recently been expanded to include hard bath goods and shower curtains.-Comparison shop to ensure relevance in the marketplace-Interpret key trend callouts into product lifestyle statements-Create lifestyle boards that indicate seasonal design direction-Work with oversea manufacturers to execute… Show more My previous tabletop experience was leveraged for this role to create compelling lifestyle statements including dinnerware, glassware, and table linens. My responsibilities have recently been expanded to include hard bath goods and shower curtains.-Comparison shop to ensure relevance in the marketplace-Interpret key trend callouts into product lifestyle statements-Create lifestyle boards that indicate seasonal design direction-Work with oversea manufacturers to execute original private brand designs from thumbnail sketch to store floor.-Provide guidance to domestic suppliers and trading companies to acquire relevant product designs.-Keep track of samples and timelines to maintain seasonal milestone deadlines. Show less

Oneida is a world leader in the consumer and foodservice industry for tabletop products. My primary responsibility was to create unique and marketable flatware, hollowware, and dinnerware designs. I occasionally assisted with exhibit and kiosk design as well.-Interpret and respond to emerging lifestyle trends-Responsible for taking products from concept to production while maintaining brand identity. -Work independently and collaboratively to develop marketable design… Show more Oneida is a world leader in the consumer and foodservice industry for tabletop products. My primary responsibility was to create unique and marketable flatware, hollowware, and dinnerware designs. I occasionally assisted with exhibit and kiosk design as well.-Interpret and respond to emerging lifestyle trends-Responsible for taking products from concept to production while maintaining brand identity. -Work independently and collaboratively to develop marketable design concepts.-Create captivating renderings and 3D representations of final concepts.-Create polished concept presentations to be shared with clients and buyers-Develop technical drawings and liaison with quality control, sourcing, and marketing to ensure a successful product launch. Show less