- Designed and implemented sales, marketing, and partnership strategies, along with annual prospecting plans- Developed work processes and performance monitoring tools, including KPI tracking and reporting- Managed and coordinated sales operations, providing operational support to a large sales team (43 permanent staff and 300+ freelance sales representatives)- Expanded sales channels and managed partnerships and distribution networks- Monitored customer portfolio quality, cash collection, and inventory order forecasts- Led recruitment, staff training, and quarterly performance appraisals- Oversaw pilot projects, new product launches, and budget management- Conducted market research and competitive intelligence- Adjusted staff commission schemes in line with company objectives- Reported monthly to the Country Director and the GroupAchievements: Increased turnover from $2 million to $8 million within three years.

- Implemented B2B sales strategy and managed nationwide Telco’ towers deployment projects for MNOs- Led a team of 45 sales and technical staff, overseeing budget control, supplier relations, and inventory management- Managed relationships with partners and subcontractors- Designed and implemented planning, work procedures, and performance indicators- Conducted market research, competitive intelligence, and specification studies- Provided customer support and trainingAchievements: Tenders worth €1.3 million and increased sales by 20% over three years

Start-up specialized in value-added Location-based Services & the production of live road traffic dataAchievements: Top 5 African startups at the AFRICA SME CHAMPIONS FORUM 2015

- Collected and analyzed qualitative and quantitative data- Provided weekly forecasts and recommendations for high-potential or high-risk assets- Reported on ratios and key performance indicators (KPIs)- Updated and distributed performance monitoring dashboards- Prepared briefings for the trading room- Conducted real-time analysis to support decision-making

- Monitored collection development, including sample reception, product development, and daily communication with suppliers- Managed production follow-up, addressing quality issues and overseeing deliveries- Held supplier meetings to build the offer and support the development of the collection plan- Conducted sales analysis and reporting during and after the season, providing recommendations on ongoing activities (e.g., promotions, new releases)- Promoted collections across the network in collaboration with other departments- Managed merchandising tasks, including sample preparation for monthly merchandising books, and coordinated marketing efforts for catalog production and PR activities

- Wrote press releases and articles - Maintained contact with clients and updated them on campaigns' progress - Prepared and attended large scale events (Paris Fashion Week for Paul & Joe).