Christopher Metzger Email & Phone Number

Apex, North Carolina, United States

Raleigh, North Carolina, United States

• Planned and executed layout design of 84-page quarterly Tool & Equipment catalog, featuring up to 1,600 unique items from more than 60 suppliers per quarter.• Developed and adapted the visual language and style guides of the T&E to meet the needs and expectations of internal branding, external suppliers, sales team, and customers.• Collaborated closely with account managers on marketing strategy and product representation.• Performed detailed production work including copy writing and editing, pre-flight preparation and proofing, and management of up to 150 new product images per quarter.

Raleigh, North Carolina, United States

• Executed layout design of 84-page quarterly Tool & Equipment catalog, featuring up to 1,600 unique items from more than 60 suppliers per quarter.• Collaborated with Graphic Designers and account managers on product representation.• Performed detailed production work including copy writing and editing, pre-flight preparation and proofing, and management of up to 150 new product images per quarter.

• Created materials for print and digital use including brochure and booklet design, large scale signage, branding icons and images for web use, and templates for mailers and direct communication.• Communicated with clients to discuss and meet the needs and objectives of client companies including Ryder System, CVS Health, and Staples, and incorporated existing branding elements of those companies while maintaining internal consistency with other A-Plus projects.

• Developed brand identity including logo, recurring visual motifs, and business cards.• Collaborated with web developer to design PROfound's corporate website• Created print and digital materials for PROfound's client companies

Cleveland/Akron, Ohio Area

• Designed layouts for feature articles and constructed magazine advertisements, incorporating typography, photography, and illustration, both traditional as well as digital to be finished under short deadlines.• Managed production work including photography, digital image manipulation, and preparation of digital files for magazine quality print.• Collaborated with photographers, designers, editorial staff, and advertising salespeople to create products that met each of their needs.