Christopher Payne Email & Phone Number

London, United Kingdom

Copywriting, concept generation, film and video production, marketing and advertising consultancy, design consultancy (corporate identity, packaging, point of sale, marketing collateral), brand development.

Uk

Currently the most comprehensive tracking system on the market, ATMA systems is revolutionising the monitoring of high value assets, whether static or during shipment, using the latest environmental monitoring and geo-location tracking systems available. Use in any environment, track anywhere, monitor the condition of your fresh or high value assets, commodities and goods.

London

Helped to accelerate the brand in the critical launch phase of Cherrygood, now a multi £m brand. Advising on and carrying out web development, dealing with customer service system, negotiating with suppliers, developing the product, carrying out research, supporting PR and events. Created the Cherrygood Cocktails!

Development of overall marketing strategy and implementation of programme. Promotions and sales strategies. NPD and concept development for new brands. Design and project management. Exhibitions and trade events: Enabled Moreno to grow and build to the prominent position as Spanish Specialist in the UK wine industry. Moreno won the coveted Spanish Wine Merchant of the Year 7 times under my management of the marketing function.

Planning and control of marketing resource and budget. Developing innovative packaging and new wine brands. Developing and implementing company PR programme. Trademark development. Consumer focus groups and presentations. IWS grew into the UK's most successful wine business of it's size and operation.

New business development for packaging design projects for Woolworths, Sainsbury and Pernod Ricard.

Account Handling for UK blue chip companies-advertising (recruitment) and design projects. Riley was one of the biggest and most creative agencies of its time with agencies across the UK. I went on to develop a new business role with them involving sales and presentations.