Christopher Ramirez Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Los Angeles, Ca

Experiential Marketing for Lexus Western Area

Los Angeles, Ca

• Manage high-profile BMW sports partnerships with Golden State Warriors, Los Angeles Dodgers, Denver Broncos, San Jose Sharks, PGA TOUR, and Topgolf• Oversee program strategy and optimization to hit target KPIs, which include test drives and dealer leads that convert to sales• Develop robust campaigns with key athletes and celebrity influencers in major markets• Effectively oversee project management, event timelines, sponsorship agreement negotiations, and multi-million dollar budgets• Work in partnership with a staff of six to manage over 200 yearly large-scale experiential marketing programs for BMW’s Western Region

Los Angeles, Ca

• Collaborated with cross-agency partners to develop integrated marketing campaigns and content distribution plans for Western Region programs• Administered weekly status report documents to ensure operational excellence• Provided strategic recommendations for BMW sponsorship opportunities across NFL, MLB, NBA, and NHL portfolio

Los Angeles, Ca

• Supported event production for BMW’s SoCal and Bay Area Market Co-op Events with the Golden State Warriors, San Jose Earthquakes, and UCLA Athletics• Coordinated local dealer group events including NBA and NCAA partnerships• Observed industry trends and delivered strategic point-of-view analysis on sponsorship opportunities

Woodland Hills, Ca

• Supported grassroots marketing campaigns and maintained relationships with National Governing Bodies such as USA Swimming, USA Track & Field, and USA Gymnastics• Wrote advisories, releases, and event previews publicizing on-air and online programming• Monitored social media platforms and provided community management by engaging with fans on a daily basis

Thousand Oaks, Ca

• Was hand selected by district manager to help oversee a diverse staff of over 40 people • Managed store's day-to-day operations and assisted in the development and training of new-hires• Maintained presentation standards of the store and effectively managed staff during peak business hours

Westlake Village, Ca

• Assisted in digital marketing efforts to promote programming such as The Boston Marathon, Rugby World Sevens, and Alpine Ski World Cup• Collaborated with Graphic Designers by marketing upcoming events online and on television• Researched new platforms and experiential activation opportunities

Thousand Oaks, Ca

• Sports writer for the university’s weekly newspaper called The Echo• Wrote feature articles on the football team as well as men's and women's soccer teams• Provided stories for print and also online at cluecho.com

Bachelor Of Arts (B.A.), Marketing Communications

Business Administration And Management, General