Christopher Sherlock Email & Phone Number

Greenwood, Ar, Us

Little Rock, Arkansas, United States

Fort Smith, Arkansas, United States

Develops and produces public affairs products for both internal and external audiences, to include news releases, short-form video, educational materials, brochures, fact sheets, photographs, & other informational materials.Utilizes adaptive communication methods to tailor products according to audience and intent, aligning with communication strategies while adhering to AP Style & Agency style guide.Manages the production, management, and maintenance of electronic and web-based information products for internal and public release, documentation, alert videography & photography, and publicity purposes.Develops community engagement campaigns, fostering working relationships by planning and attending events with local civic organizations, schools, news media, and government officials.Oversees and maintains the unit’s social media presence by researching and employing new strategies.Handles media inquiries, employing effective communication techniques and collaborating with relevant personnel to safeguard sensitive information while ensuring transparency to the public.Provides leadership and mentorship to two junior personnel through training, performance evaluations, corrective feedback sessions, and administrative support as a supervisor.Assists in the review of current communication strategies and plans by analyzing and surveying public reaction and internal interactions to identify ways to improve communications.Analyzes and surveys public and internal reactions to identify solutions in review of adaptingcommunication strategies and recommends adjustments accordingly.Serves as a subject matter expert in mass communication principles and methodologies, supporting the Wing Commander and Public Affairs Officer in the execution of public affairs policies, procedures, social media management, community relations, and media operations.Recognized for professional expertise, leadership abilities, and achievements in expanding public outreach & impact.

Fort Smith, Arkansas, United States

Supported recruiting efforts with administrative tasks and marketing efforts through social media management, community engagement and other recruiting tasks.Communicated with leadership and marketing officer to create and coordinate communication plans according to the Arkansas Air National Guard's recruiting mission.Produced and managed marketing websites, media, and publications via video productions, photographs, and other informational/visual materials to enhance viewership and professional presentation of the organization to the public.Increased Facebook Reach by 189% and increased Instagram Reach 186; 300% increase in Facebook page visits and 48% increase in Instagram profile visits.

Ebbing Air National Guard Base, Fort Smith, Ar

Facilitates the establishment of public affairs strategies by initiating and nurturing community relationships, coordinating communication planning, and advising key stakeholders on optimal communication methods.Strengthens mission capabilities by acting as a liaison between diverse interest groups, key stakeholders, and local teams, fostering collaboration and synergy.Manages audio-visual equipment to ensure seamless information dissemination and efficientteleconferencing, optimizing communication channels for organizational needs.Handles media inquiries, employing effective communication techniques and collaborating with relevant personnel to safeguard sensitive information while ensuring transparency to the public.Creates visual and web-based products that inform an internal and external audience and increase morale via informational brochures, graphic design,Recognized as a valued member within a team that was awarded “Team of the Year 2023” for Eglin AFB.

Rogers, Arkansas, United States

Ensured the optimal customer experience through interpersonal communication and product knowledge.Lead sales floor team while performing standard duties to include: cashiering, managing customer accounts, promoting current sales initiatives, processing online orders, and directing phone calls.Executes special projects assigned by management that improve sales and workplace functionality.

Fayetteville, Arkansas, United States

Operates cameras and broadcasting equipment to help produce broadcasts of sporting events at the University of Arkansas to a national audience via TV, web, and social mediaCreates and produces video products for in-game broadcast and public release