Christopher Dibiase Email & Phone Number

Philadelphia, PA, US

Greater Philadelphia Area

• Successfully launched sole consulting company by accepting large-scale proposed projects, allowing for the opportunity to expand and diversify my portfolio to various industries, such as: financial institutions, law.
• Acted as art director, graphic designer, photographer, and copywriter to create compelling marketing collateral in a controlled and productive environment, allowing me to gain award-winning recognition for my work.
• Put my top-notch project management skills to use by hiring outside resources when needed to complete a project during the tightest deadlines.
• Lead the conference and tradeshow yearly plan, as well as public relations and field communication for several clients.

Greater Philadelphia Area

• Developed and implemented an integrated email marketing program with in-depth segmentation and reporting to determine and apply KPIs.
• Redesigned all websites with seamless navigation, comprehensive search tools and strategic CTA mechanisms, resulting in significant increases in lead generation and lead conversion rates.
• Work in tandem with sales directors to communicate highly targeted campaigns and deliver generated leads for follow-up and remarketing strategies.
• Direct web developers, designers and copywriters in creating the best campaign strategies that will most effectively influence the audience being targeted.
• Diversify advertising money into relevant campaigns and determine the best performing strategies based on cost per’s and final ROI—email; direct mail; landing pages; retargeting; search terms; display and social media.

Miami/Fort Lauderdale Area

• Develop and execute marketing programs—print, online and e-formats—with ownership of visual and content components that communicate appropriately to Hair Club’s target audience.
• Manage the development of new product lines; plan and execute product launches; initiate center strategies and retail promotions to support the sales of new products.
• Took hold of the traditional Hair Club brand and transformed it­­—both visually and verbally in all forms of marketing collateral—from a hair restoration company for men, into an image enhancement and self improving.
• Reinvented five product lines with innovative package design, designer fragrances, and cleverly designed hardware, that provided a profit margin of 400% to 1000%.
• Major player in the story boarding and production of on-air advertising by providing fresh content, creating a photoshoot list, directing the photography and providing relevant on-air graphics.

License, Real Estate Sales

Bs, Media Communications