• Lead analysis, concept development, and UI code development on key digital initiatives including the central student portal and the student information platform, two of the highest-visibility digital projects at Northeastern.• Conceptualized and sold-in a model to consolidate over 15 separate applications into a single platform, dramatically increasing both student user experience and admin management efficiency.• In parallel with my full-time job role, achieved both an MBA and an MS in Innovation in 2 years.

• Manage the full customer lifecycle through prospecting, discovery, development, and launch of bespoke websites, digital experiences, and branding for local businesses across a variety of industries.• Captain a core team alongside as-needed outside consultants, enabling a broad catalog of client solutions across a range of specializations.• Build and nurtured relationships across real estate, hospitality, and service industries enabling a referral-only business model spanning more than 10 years.

• Led code development and UX strategy for Jibo.com and Jibo e-commerce store for initial product commercialization, driving and processing ~$10MM in Year 1 annualized sales.• Launched and led internal digital marketing production practice, enabling the creation of commercial-quality digital marketing assets internally, thereby achieving savings in excess of $200K in external agency fees.• Optimized performance of web properties through analysis of insights gained via a deeply-integrated digital analytics suite.

• Spearheaded and established a new cross-agency experiential AI practice, partnering with executive leadership at sister company, Havas Media NYC. Played essential role in selling-in $100Ks in AI-based solutions and development of the further pipeline.• Led code development on global brand websites and digital experiences for clients such as Jack Daniel’s, Progressive, Fidelity, John Frieda, PUR, CenturyLink, and Sanofi.• On global web redesign for John Frieda, directed a multi-national team of developers, ensuring consistent, optimized implementation.

• Executed code development on brand websites for national and multi-national brands, including Sweet Baby Ray's, Ken's, and Gulf States Toyota.• Effectively communicated and drove buy-in to optimal UX best-practices and concepts to an audience of C-level executives as a key client-facing technical resource.• Developed brand website and digital marketing campaigns for the Play Ball Foundation, providing high-quality school sports opportunities to empower youth in under-served communities.

• Led code development on websites for local startups and regional businesses across a range of industries, including technology, education, financial services, automotive, and brick & mortar.• Mentored a rotating team of student developers, driving positive and educational early-career experiences for students while enabling efficient production for the business.• Collaborated continually with the Lead Designer, ensuring a common vision that mated effective UX, optimal interactivity, and efficient, reusable coding practices and processes.

Developed brand statements and crafted interactive user experiences that maximized conversion, retention, and growth in the online marketplace.