Christopher Krüll Email & Phone Number

Hoofddorp, Nh, Nl

Amsterdam, Noord-Holland, Nederland

Amsterdam, Noord-Holland, Nederland

- Optimizing furniture stock position and assortment based on sales analysis and stock insights (turnover, sell-through, stock coverage, margin, price build-up)- Responsible for development of range plan and buying plan and liaise with buying team to make correct decisions for future collections- Responsible for periodical analyses of sales performance (wholesale, stores & web), forecasting and initiate interventions to react upon accordingly- Responsible for the furniture OTB process, combining the purchase budget and financial budget- Planning and implementing SALE and promo's throughout the season- Advising and working closely with buying, design and sales teams

Amsterdam En Omgeving, Nederland

- Speed Lanes: Mapping and streamlining direct order business process- Merchandise Planning: Cross-divisional in depth analysis of collection- Resulted in accurate figures to make well-advised decisions and created a roadmap to initiate direct business.

Amsterdam En Omgeving, Nederland

- Manage & present product category, liaise with key departments & markets, analyze KPI performance and identify opportunities for substantial business growth.- Resulted in a double digit growth (pcs) on APAC side.

Amsterdam Area, Netherlands

- Responsible for all Menswear Capsules merchandising from initial strategy to product realization/presentation. Managing the fine line between marketing vision and external party involvement, as well as still maintaining efficiency.- Resulted in single as well as double digit growth (value) depending on season and collaboration capsule.

Amsterdam Area, Netherlands

- Managing all Menswear & Tailored Pants, Denims and Shorts. - Range build-up by multitasking between being data minded and at the same time balancing different market needs/demands. Building relationships, making informed decisions and presenting at key meetings.- Resulted in a more focused product range, less samples and margin improvements. Also build a strong & commercial NOS range.

- Analyses of previous season's sales/trends and anticipate on future product needs. - Analyzing every aspect of bestsellers and ensuring that they reach their full potential. - Participate and support Merchandising Director in leading internal and external meetings and buy appointments.- Prepare seasonal product knowledge and ensure sales teams (countries), Marketing, E-Commerce and Retail are constantly updated on collection and figures. - Coordinate full collection photography and proactively search for new ways of styling/photography.-Maintaining a comprehensive library of appropriate data. - Training and supervising junior (new) staff.

Goal: Operational (Insights) activities in the Sales Operations Team.- Acting as the back-up for the Business Coordinator, regarding to order processing, invoicing of main accounts & contracting;- Supporting Sales on purchase requests & order tracking;- Structuring the operations process to ensure working effective & efficient;- Communicating with Logistics Centre & other offices around the globe (conference calls).

Master, Business Administration

Activities and Societies: Scenario Planning Project at Gsus sindustries (october 2005): giving a strategical advise for the "Gsus Original.

Master, Technische Bedrijfskunde

Bachelor, Technische Bedrijfskunde

Activities and Societies: Production variables in the Graphical/Printing Industry (GOC)Three different internships during this Bachelor.