Christopher Shaw Email & Phone Number

Nashville, TN, US

Nashville, Tennessee

As Marketing and Communications Coordinator, I produced all Village Nashville communications content (internally and externally). This included mailers, Emma email campaigns, social ad campaigns, Twitter, Instagram, and Facebook, as well as printed materials for services and congregation education. Working directly with the Director of Operations, I.

Greater Nashville Area, TN

As Demand Generation Manager, I developed and executed brand development, demand generation, customer acquisition, and marketing strategies across multiple channels in order to increase brand awareness and customer conversion rates. This included optimizing the internal lead-to-opportunity funnel using CRM dynamics, implementing campaigns including.

Macon, Georgia Area

• Led all key marketing and sales activities for ScienceTRAX, LLC., a software developer for academic clinical researchers
• Developed and launched “Studytrax”, a clinical research electronic data capture system, branding campaign through creation of promotional material, PowerPoint presentations, product descriptions and taglines, email.
• Achieved an average open rate of 27% across email marketing campaigns – more than double the industry standard
• Converted $675,000 in sales as member of two-person sales team
• Identified market trends and advised company CEO in product development, strategies to target customers and paths to increase sales
• Increased customer engagement and retention through personalized content via Studytrax

Macon, Georgia Area

• Constructed 1000+ contact Microsoft CRM database, complete with sales and customer case processes
• Gained experience in product marketing through organizing and managing the re-write of company website, including defining goals, creating content, and determining target market characteristics
• Developed skills in various business applications such as Microsoft Office & CRM and SquareSpace

Antioch, TN

• Researched and built a database of 6,000 target customers in order to identify new potential markets
• Produced content for, and constructed the design of, marketing e-mails and online landing pages
• Photographed products for marketing messages, the Symmetry Surgical Website and the product catalog

Brentwood, TN

• Created and coordinated twelve weeks of programming including worship and fellowship events
• Wrote and presented biblical lessons to instruct and engage youth ages 12 to 18
• Provided additional support and guidance in spiritual development for youth

Scottsville, KY

• Engaged with and empowered up to eight children with life threatening illnesses or intellectual and developmental disabilities to participate in camp activities, while fostering an environment to make relationships and.
• Communicated and collaborated with up to five other staff and volunteer members in a fast paced, dynamic environment
• Helped coordinate and perform for lodge closing ceremonies

Warner Robins, GA

- Developed and presented lesson plans for the children’s choir with limited direct supervision- Supported and coordinated with the director and participants of the hand bell choir

Bachelor Of Arts (B.A.), Christian Studies, 4.0 / 4.0

Activities and Societies: Reform University Fellowship, Mercer Maniacs, Theta Alpha Kappa

Bachelor Of Business Administration (B.B.A.), Marketing, 4.0 / 4.0

Activities and Societies: Stetson School of Business Student Advisory Board, American Marketing Association, Traffick Jam: Sex Trafficking.