Chris T. Email & Phone Number

• Increased 30 day LinkedIn Reactions from 12 to 546 or 4,450%
• Increased 30 day LinkedIn organic impressions from 961 to 15,423 or 1,504%
• Increased 30 day LinkedIn Followers from 27 to 61 or 125.93%
• Fostered employee advocacy to increase organic reach of social media content.
• Developed Email Marketing Templates in HTML
• Developed Google Adwords Campaigns.

Windsor

Freelance.

• Conducted social media marketing activities including allocating and managing a monthly budget of $10K, creating and updating contact information in Salesforce, and generating content.
• Gained 247 new leads in November 2023 compared to the monthly average of 77 while simultaneously lowering cost per lead from $38 in October 2023 to $15.63 in January 2024; increased student enrollment.
• Instituted a content management system (CMS), Loomly, that allowed different social media… Show more
• Instituted a content management system (CMS), Loomly, that allowed different social media classadministrators to plan, schedule, and post content across Facebook, Twitter, LinkedIn, and Instagram.
• Increased the number of Masonry page sessions by 57% and page users by 55% in first three months.
• Implemented a new method of tracking Show less

Taylor, Michigan, United States

• Optimized user experience (UX) and website conversion rates by utilizing web analytics tools to identify issues, implementing A/B testing before updating website copy to bolster viewership.
• Created all content posted to social media, devising a comprehensive content calendar that delivered inspiring and engaging posts to followers and platform users on a regular basis.
• Built and operated an organic marketing campaign on Instagram that featured relevant artists, increasing organic… Show more
• Built and operated an organic marketing campaign on Instagram that featured relevant artists, increasing organic reach by 200%.
• Applied sales strategies to close more than $300K in revenue, pitching value propositions and workinginterdepartmentally to provide supply chain leads with quality documents and other product information.
• Implemented a lead capture form on the company website that automatically added and segmented salesleads in HubSpot before enrolling leads into workflows.

1554 Mcdougall St, Windsor ON N8X 3N2

• Develop, manage, and execute the full-funnel digital marketing strategy for Google AdWords, Social Media Marketing, and Email Marketing.
• Coordinated with appropriate internal business units and departments to provide necessary resources to design high-quality assets for digital advertisements, website content, email marketing, social media posts, print.
• Quantitatively analyzed and interpreted marketing data into presentations… Show more
• Quantitatively analyzed and interpreted marketing data into presentations to determine the success or failure of AngelStar Digital's marketing strategy against their KPIs and competitors.
• Conducted cost-benefit analysis of marketing expenditures to ensure AngelStar Digital and its subsidiaries stayed within their marketing budget and consistently achieved profitability.
• Researched and presented new digital marketing platforms, technologies, and public events to aid in the marketing progress of AngelStar Digital and their subsidiaries.

Windsor

• Designed hundreds of championship rings using Matrix 7.5 to the specifications outlined by both the production and sales departments.
• Created and implemented a social media strategy to raise awareness of Baron Championship Rings' Facebook and Twitter platforms.
• Created and authored various social media posts.
• Drafted and personalised rings for 3D printing using Matrix 7.5.
• Designed various promotional materials including posters, banners, and artwork approvals using the… Show more
• Designed various promotional materials including posters, banners, and artwork approvals using the Adobe Creative Suite.

Windsor Ontario

• Created and strategically implemented various ad campaigns across a wide range of digital and tactile media including radio, web banners, page peel ads, newspaper ads, digital signage, bench ads, bus ads, brochures.
• Attended various marketing meetings, webinars, and presented ideas to the Marketing and Community Investment Manager and various other staff.

Honours Bachelor Of Business Administration - Bba, Strategic Management, Marketing

Advanced Diploma, Graphic Design