OVERALL MISSION: THROUGH MY CURRENT JOB AND PASSION, HELPING TO SAVE THE PLANET, ONE RESTAURANT AT A TIME!I have a strong background and proven track record of growing TOP LINE SALES in a number of different marketing catergories. IN SHORT, I know how to GROW BUSINESS!!! Some examples:1. NEWEST EXAMPLE: Have worked on taking our company's new service, kitchen/exhaust cleaning, to market in the Raleigh-Durham area. We have been marketing it through networking, referrals, cold calls and partnerships with other small businesses and had a great product intro period. We are now closing in on $100,000 dollars in new cleaning business since we started in Nov. of '09!2. New product creation, introduction and management: Researched, created and brought to market a new retail food service plan at UNC-Chapel Hill that saw some $3,000,000 in revenue growth over a four year period. Implemented similar program at Auburn U. including developing an integrated brand and marketing plan. This effort resulted in 800 additional customers wthin the first year of plan availability.3. I develop marketing plans as well as strategies for communication and implementation. I created year long busines plans for retail services at schools as diverse as Georgia Tech, Auburn U., Arizona State U., UNC-Chapel Hill, UNC-Charlotte (Charlotte U.), Texas A&M-Kingsville and many others.4. I have managed and personally carried out comprehensive, customer centered research projects for clients throughout the USA. In one example, a week long on-site research project yielded results that allowed as to reengineer the entire dining and service program. In another case, I was the marketing coordinator for national implementation of a proprietary zip code research program for a Fortune 500 hospitality firm.5.Regional Manager for VingCard Elsafe selling over $700,000 worth of prduct in one yearSpecialties: *New product creation, introduction and management*"Problem-Solutions" and "Consultative" sales approach*Trainer in sales techniques and customer service strategies*Promotions: creation and implementation*Branding and Positioning strategies*Creation of targeted marketing campaigns*Market research and analysis*Creation of "Win-win" sales partnerships*Create strategic, targeted advertising campaigns*multi-media marketing campaigns*Local Store Marketing, driving loyalty locally
Listed skills include Marketing Strategy, Marketing, Market Research, Sales, and 38 others.