Chuck Smith Email & Phone Number

Boston, Ma, Us

• Develop core messaging and marketing strategies for a pre-seed AI startup, focusing on content, messaging, segmentation, branding, website/SEO, and message testing.• Collaborate with cross-functional teams - CEO, management, product - to ensure alignment and execution of marketing initiatives.• Research and analyze the market to identify opportunities for growth and optimization.

Palo Alto, Ca, Us

Developed messaging and content for LiveAction's suite of network intelligence and cybersecurity products aimed at helping NetOps and SecOps deliver higher-performing and more secure networks. Content included product collateral, sales enablement, email nurture and promotion, social media, and SEO and web content. Revamped the entire LiveAction public website, including rewriting all product and solution pages. Served as the "voice of LiveAction" by acting as the final editor for content generated by the Marketing team.

Nashua, New Hampshire, Us

Helped refine the branding and product positioning of the company's analytics platform for manufacturers. This includes creating or editing all of the content for the company, including web pages, product and company collateral, customer case studies, press releases, social media, and sales enablement.

Burlington, Massachusetts, Us

Worked with NetBrain Sales and Marketing leadership to develop new messaging and positioning that reflects NetBrain’s feature set and value proposition and apply the new messaging to all forms of content. Created and managed NetBrain’s social media, email nurturing, sales emails, digital ad copy, and video production.Managed a video editor and a social media and design employee to help with developing content.

Messaged complex products and services and churned out high-quality content that informs and converts. Worked with companies in the AI, machine learning, wireless power transfer, networking, software quality, service assurance, and other high tech ventures.

Cambridge, Massachusetts, Us

Served as the voice of the Concentric brand. Responsible for messaging and content development, including campaigns and building out the blog content strategy. Provided press and analyst relations support, writing press releases and analyst outreach and engagement. Responsible for corporate events, including planning, logistics, and follow-up plans. Positioned Concentric as the "what-if platform for business questions."

Boston, Massachusetts, Us

Responsible for building a scalable Content Machine that delivered targeted content based on persona and buyer's journey stage, across a number of industries, that is used to drive inbound leads, drive thought leadership, and push prospects through the sales and marketing funnel. Managed two entry-level content writers who focused on social media and our blog program.

Boston, Massachusetts, Us

Came into DataRobot as the lone externally-focused marketer and worked on product messaging, initial product content, marketing automation with Eloqua, and pushing the company to embrace press and analyst relations. Worked with product management and the executive team on analyst briefings and press releases. Established the DataRobot webinar program, digital advertising, and integrated campaigns.

Watertown, Massachusetts, Us

Responsible for external marketing at wireless energy pioneer, including branding, messaging, PR/AR, events, content creation, corporate website, Salesforce.com integration, newsletters, social media and webinars. WiTricity has received press coverage from Forbes, CNN, Inc., WSJ, TIME, Bloomberg and other major media outlets. Created approximately $15 million in new opportunities annually from online marketing efforts, with 30 - 50 solid new leads monthly across all geographies for an esoteric technology.

Palo Alto, Ca, Us

Managed worldwide customer marketing for HP Vertica, including customer references, case studies, securing customers to speak on Vertica’s behalf, and integration with with HP’s customer advocacy group. Initiated first HP Big Data Customer Advisory Board, with 24 customers including AT&T, Twitter, Cerner, and Comcast, designed to get feedback and provide new product direction to marquee customers.

Palo Alto, Ca, Us

Positioned Vertica as the leading Big Data analytics solution through branding, web content, events, and PR/AR. Managed the lead generation process, driving $9+ million in identified sales opportunities for 12 months in 2012. Worked with leadership, product management, and engineering to manage the Gartner Magic Quadrant and Forrester Wave submissions, as well as analyst briefings.Vertica was acquired by Hewlett Packard for $340 million in March of 2011.