Ciara Ware Email & Phone Number

As a Public Relations Specialist at Nordstrom, my primary responsibility was to enhance the brand's image and reputation through strategic media relations, influencer partnerships, and public engagement. I worked closely with the marketing team to develop and execute PR campaigns aligned with the company’s goals of promoting new product lines, and seasonal collections.

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  Public Relations Specialist

  Nordstrom

  Sep 2024 - Present

  Successfully secured high-profile media coverage in national and regional fashion magazines, including Vogue, Elle, and InStyle.Led a PR campaign for the launch of a new designer collaboration, resulting in a 30% increase in brand visibility and a 20% boost in online sales.Spearheaded influencer partnerships that expanded Nordstrom's social media reach by 40% within six months, contributing to a noticeable uptick in customer engagement.Coordinated a series of exclusive in-store events that attracted local celebrities, influencers, and media, positioning Nordstrom as a key fashion destination.Created a crisis communication plan that helped mitigate negative press during a challenging period, preserving Nordstrom’s brand integrity.

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  Walden University