Hi! I'm Nicole, a creative and results-driven marketing professional specializing in driving growth for subscription-based businesses. With 10+ years of hands-on experience, I execute marketing campaigns, manage complex budgets, lead teams of all sizes, and leverage data to continually optimize and report on performance. My expertise lies in weaving data-driven insights with creative strategy, turning complex consumer behaviors into clear, actionable growth strategies. I navigate the intricate dance between performance marketing and brand building, using analytics to optimize and scale efforts while driving efficiency through rigorous optimization.I am always looking to do the best work of my career and believe in the power of accountability, curiosity, community, teamwork, and trust.