Cindy W. is a Design Strategist | Kellogg '22 MBA + Segal Design Institute MSDI at Rightpoint. She possess expertise in copywriting, basic html, css, salesforce.com, final cut pro and 16 more skills. Colleagues describe her as "Cindy is one of the most impressive minds I’ve ever worked with. She has the unique ability to think high-level about strategy and context while also executing expertly on the details. I worked with her during my time as a Director at Grand Studio, where she was a researcher/strategist on two high-profile projects. Her skillset spans the entire research process, from designing protocols to running sessions to synthesis to client presentations. Her synthesis work is particularly mature and nuanced — she is excellent at putting patterns together and understanding what’s most interesting/important to pay attention to based on the business needs. She is also a very effective presenter of material — engaging and professional. She made a real impression on those around her, both within our team and on the client side, and everyone will miss her. In addition to her intellect, rigor, and creative problem-solving, Cindy is also a fun and positive presence on a team. She’s one of those people who you could imagine succeeding at nearly anything she tried, both due to her natural abilities as well as her ability to grow. I saw her get better and better during her time at Grand because she has a remarkable knack for understanding how to improve and over time, and evolve based on feedback and what she absorbs from her surroundings. I recommend Cindy to the highest degree possible, no hesitation." and "You can tell how much the team will be missing Cindy when they started to carefully plan her farewell “party” before she took off and started her graduate program. They were making sure they got to say their goodbye and expressing how lost they will be without her. It’s been a pleasure working with Cindy. She is proactive, detail-oriented, always curious, and able to execute her plan to find answers that advocate users’ needs. Her ability to tailor the research plan and articulate the findings helped our stakeholders to better understand what UX research is and for. She is honest about her recommendation, and most importantly she helped the team to think through how to approach different phases while utilizing her finding to create solutions. Aside from performing tactical research work, she is also well-versed in hosting workshops to identify pain points, mapping opportunities and ideate on blue sky solutions. She comes prepared, and she reflects afterwards on how she can do better, I have observed her becoming a better researcher throughout her time in Foot Locker. Any company will be lucky to have Cindy, we know we were. :)"