Director Of Interactive Services
CurrentIn this position, I oversee design, development, and upkeep of web properties, ensuring uniformity in voice and branding across digital platforms. I also coordinate projects and external vendors, ensuring compliance with financial and temporal constraints for varied initiatives Additionally, I direct sponsorship advertisement initiatives, including Google Ads, Triton Pre-Rolls, and partnerships, optimizing campaign performance.Some of my key achievements in this role include:• Successfully maintained websites for stakeholders at local, national, and international levels, ensuring broad and effective digital presence.• Fostered collaboration with key organizations including CPB, NPR, and PBS, aligning with and bolstering wider communication strategies.• Analyzed performance data across platforms, leveraging metrics and analytics to guide KPI assessments and strategic enhancements.• Established and led communications team, enhancing storytelling and writing capabilities, contributing to overall team proficiency and output.
