Cindy Valerie Email & Phone Number

Jakarta, Indonesia

• Increased 12.5% branch occupancy by leading and conducting 2 months research and growth hacks project.
• Projected 1st year occupancy & average room rate for 12 location translated to $3.1M potential revenue in a year.
• Optimized 50% time efficiency for strategizing go-to-market strategy from market research (target market,unique selling points, travel behavior, price and buying power, competitor analysis).

Bandung, West Java, Indonesia

• As growth strategy intern, I analyzed and created strategies to support growth of our product, especially on expansion and performance improvements.
• Strategized GTMS from market insights for International Expansion to US, Japan, Canada.
• Conducted 18 market research including industry trends, competitive landscape, customer preferences for Bobobox and Bobocabin new potential location.
• Worked closely with cross-functional teams and defined the success projection for each new location.
• Provide recommendations for performance’s improvements based on optimization-based insights.

• Facillitate 30 business owner to learn about Design Thinking and related canvas in Petani Mileniall training.
• Facillitate 60 international students about Design Thinking and related canvas in international Summit IPBxUnpad.

• Collaborated with team of 6 to analyzed international market and provide recommendations using top-down approach.
• Presented tap-in insights and strategies for BoboCabin in Canada by researching related to consumer behavior, potential locations, licenses & regulations, and market competitiveness.

Lead 2 internship to increase 1000% awareness for product launching & cultivating strong brand guideline

• Research competitors (business models, marketing channels, user persona, and product strategies).
• Defining success criteria for feature update by wireframing and creating PRDs.
• Communicating and managing 20+ stakeholders daily including engineer and design team

• Monitored and facilitated 5 junior students from various background that work on Individual Consulting Presentations
• Led weekly meetings and provided weekly consultation
• Attained Best Presentation of Individual Consulting Presentation among 33 students (top 0,03%)

• Analyzed and visualized 700+ data from 5 survey
• Identified root problem for BEM’s programs and evaluated it through survey
• Trusted as Master of Ceremony for Big Data Training with 60+ participants

• SPARTA is yearly Faculty orientation for first semester FTIP Unpad students, held by BEM KEMA FTIP
• Advocated every aspiration to core committee
• Coordinated and evaluated performance of 130 staffs from 7 divisions
• Trusted as Master of Ceremony for First Meet SPARTA with 120+ participants

Responsible for keeping tracks of ESU members achievements

StudentsCatalyst is a platform to connects highly-motivated college students to share their break-the-limit experiences with others and inspire each other through incubation programs. I was selected as one of 120 students from over 1500 applicants.

• Negotiated with 150+ stakeholders and secured 50+ media partners.
• Accelerated ticket sales and collected over Rp6.000.000 profit with the capital of Rp40.000.000.
• Successfully cut 75% cost of marketing.

- Create any publications for Public Relation department of HIMATEIN. Including line post, graduation videos, instagram post, etc.- Create Instagram content for HIMATEIN's instagram- Contact speakers, moderator, and create posters for NGASIK- Contact speaker, arrange the recording, and create instagram story for TIN TALKS (HIMATEIN podcast)

Responsible to contact the speakers, judges, and moderator for the Creativepreneur webinar and business plan competition.

- Channel Unpad student aspirations related to scholarship, academic information, and tuition payments to rectorate and improve the services for Unpad students.- Create a survey for public services and social media to accommodate student aspirations.

Bachelor'S Degree, Agriculture, Agriculture Operations, And Related Sciences, 3.8/4

Business, Management, Marketing, And Related Support Services, 4.00/4.00

Activities and Societies: Taking 4 courses about business, management, and psychology, I learn to analyze a business opportunity along.

Graduated, Mathematics And Natural Sciences, High Grades

Activities and Societies: Debate Team, Class Consultative Assembly, Ranger Scout