Claire Cooper Email & Phone Number

Collinsville, Illinois, United States

Wood River, Illinois, United States

▪ Spearhead and manage all content creation including video design and editing, social media management, internal and external communication materials, and qualitative/quantitative data reports and analysis.▪ Conduct A/B Testing on email and social media content to conclude which content is most effective.▪ Oversee the development, management, evaluation, and annual forecasting of communication project budgets; manage, maintain, and evaluate annual budget of around $500K.▪ Led rebranding campaign that resulted in a 21% increase in brand recognition; implemented Corporate Outreach Initiative that increased business sponsorship by 18%.▪ Develop, implement, and manage email and social media marketing plans, fundraising plans, donor cultivation plans, and database and reporting systems; provide communication counsel and updates to Executive Director and Board Leadership.▪ Design media content for Facebook, press releases, basic communication templates, emails, and direct mailing while adhering to best practices in fundraising, donor relations, annual giving, and memorials/tributes.▪ Plan and execute 2-3 major annual events ranging from auctions, dinners, trivia nights, and community outreach; secure sponsorships and funds for events and frequently surpass event fundraising goals by 11%.▪ Manage and maintain 250+ donor accounts in CRM software with an annual outreach rate of 100%; identify opportunities to steward and cultivate new donor accounts within the community.▪ Create and provide 10-12 in-person and virtual PowerPoint presentations annually to groups of 15-600 people to promote organization’s mission and purpose.▪ Instrumental in developing and implementing a new fundraising and communications program.

Alton, Illinois, United States

▪ Managed all marketing, print, email, website, and social media communications; created compelling communications based on YWCA’s mission, vision, and core beliefs.▪ Designed and implemented all social media, marketing, and communication campaigns; developed, managed, and maintained brand presence through social media, website, email, and direct mail communication channels.▪ Managed logistics, coordination, and execution of 8-10 on-site program events annually; recruited and supervised 25-40 volunteers per event.▪ Instrumental in increasing overall membership 5%, increasing short term membership 15%, and increasing United Way fundraising campaign 300% through effective marketing, communications, and social media initiatives and strategies.▪ Assisted with grant writing and collaborated on fundraising ideas and implementations.

Florissant, Missouri, United States

▪ Responsible for B2C sales, customer service and support in-store and via phone, and assisting customers with product selection, scheduling, insurance billing, and checkout experience.▪ Educated customers on the various options and benefits of company products and services; overcame customer rejections with determination and drive to secure new sales.▪ Exceeded annual sales goals by 18% and met 92% of weekly sales objectives by providing effective customer service and maintaining knowledge of new products offerings and promotions.

Vandalia, Illinois, United States

▪ Managed and supervised 7 team members per shift at County Market; assisted leadership in interviewing, hiring, and training team members, planning, assigning, and directing work, performance evaluations, disciplinary actions, and increasing morale.▪ Oversaw customer service, cash management, visual merchandising, tracking and reporting shift sales, inventory tracking, inventory management, resolving employee conflicts, and resolving customer issues.▪ Modeled, enforced, and provided direction and guidance to team members on proper customer service approaches and techniques to ensure superior guest service and absolute customer satisfaction.

St Louis, Missouri, United States

Managed and organized media relations; called and followed up with St. Louis Media, produced certain social media content, performed mass mailings, and supervised and supported 10-15 volunteers at events when needed.▪ Collaborated with team members on various PR projects; scheduled and conducted interviews with individuals raising awareness about MS.▪ Assisted with planning and coordinating various events; learned about project and event management, corporate relations and fundraising strategy development.

Bachelor Of Arts - Ba, Communication, General

▪ Concentration in Public Relations ▪ Minor in Advertising

High School Diploma