Lead Brand Designer
CurrentAs the Lead Brand Designer at Atlanta Fine Homes Sotheby's International Realty, I spearhead the conceptualization and design of brand marketing initiatives and strategies alongside the Chief Marketing Officer, the Senior Leadership team and our marketing team. I aim to ensure a consistent and captivating visual identity across all platforms. Key Responsibilities:• Strategize, create and oversee the production of marketing collateral, including brochures, slicks, digital/print ads, signage, presentations, social media graphics, email campaigns and other brand assets.• Partner with the CMO and brand marketing team to craft and execute high-impact marketing campaigns that amplify brand visibility, foster lead generation and bolster agent support.• Cultivate and manage partnerships with external vendors, including printers, creative contractors and publications on both local and national levels, ensuring seamless collaboration.• Maintain a nuanced understanding of our target audience, local market dynamics and competitors to drive informed design choices and refine brand positioning for maximum impact.