Clare Usher Email & Phone Number

Skilled comms professional with 20+ years experience that loves science, data and numbers! After graduating with a 2:1 BA (hons) in PR & Marketing, my career has seen me work across both agencies and in-house teams, for private and not-for-profit organisations. Throughout those roles I have managed a portfolio of accounts and projects spanning B2B and B2C, from brands like LEGO and POKEMON to Love Your Clothes and Love Food Hate Waste. I have also launched international climate science research papers and managed stakeholders for the half a billion pound Green Recovery programme. I am driven by a desire to do comms for good, which has real impact and lasting change. The latter half of my career has seen me deliver comms for sustainability and environmental causes and projects. A career highlight for me was the campaign I led to launch the world’s first Plastic Pact, which has been a trailblazer for a global network of Pacts now operating on every populated continent. Comfortable delivering results in fast-paced environments; I am very organised, thorough and efficient in approach. Adaptable and always keen to learn, I continually strive to challenge myself.Key Skills:Public Relations - planning and executing PR campaigns leveraging both traditional and digital media channelsMedia relations - managing a busy press office function, cultivating relationships with media outlets, journalists and influencers to secure positive coverage and manage potential negative coverage. Corporate communications and strategic planning - work cross functionally to develop comprehensive communications strategies that align to a company’s mission, pillars and values.Stakeholder engagement/management - comfortable managing stakeholders of all levels both internally and externally, and engaging across multiple channels and touch points. Content development - leading and creating compelling content for various platforms including internal platforms including newsletters and external such as press releases, features, blogs, vlogs, video, website copy and social media posts. Copywriting - take complex information or data and turn that into clear, creative and engaging content accessible by the target audience. Crisis communications - developed Crisis Comms plans and executed effective issues management. Event management - takes lead on coordinating events, both logistics and content, and ensures smooth delivery. Team leadership - managed a team of communications specialists and fostered a collaborative and high performing work environment.

Listed skills include Event Management, Marketing Communications, Public Relations, Media Relations, and 9 others.

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  University Of Central Lancashire

  Public Relations