Clark Szeto Email & Phone Number

Santa Clara, Ca, Us

Led a team of 8 project managers to support the packaging development needs of Albertsons Co. In addition, manage the strategy and implementation of new packaging initiatives and process optimizations.

Project management role with the Schawk packaging on-site team at Albertsons Co. Responsible for the packaging development process for various Albertsons Own Brands products. Successfully oversaw the packaging development of over 150+ skus across the O Organic, Open Nature, and various Signature trademarked brands.

Redwood City, Ca

Market research experience with the Worldwide External Development team on a new initiative focused on culturalizing mobile games to compete in emerging mobile game markets. Published various internal market research reports to support EA's mobile teams in outlining the competitive landscape, market size, and potential barriers to entry.

Pleasanton, Ca

Brand marketing experience with the Consumer Brands team to research and capitalize on market opportunities for Safeway's private label brands (Eating Right, Marcella Valladolid, Lucerne, and Safeway Farms). Responsible for the development of new products from concept ideation, financial analyses, package design, to in-store execution.

Santa Clara, California

Marketing experience at a social games start up specializing in free-to-play social and mobile games. Launched user acquisition campaigns to build and retain initial beta testing groups through a variety of social media and online advertising channels. Conducted multivariable testing to confirm player demographics and optimize marketing channel efficiencies.