Claudia Laborda Email & Phone Number

Stockholm, Stockholm County, Sweden

Stockholm, Stockholm County, Sweden

A six-month contract where I was responsible for:- Developing a new strategy for Wella Northern Europe to improve brand awareness & drive growth across all brands.- Creating a content calendar based on global guidelines & define local content for each region.- Facilitating seamless coordination among content creators to integrate user-generated content.- Supporting social media intern by setting clear goals & objectives aligned with strategy.

Stockholm, Stockholm County, Sweden

- Develop and implement content strategies to support marketing and communication objectives.- Coordinate with content producers to gather content requirements and ensure timely delivery.- Create and manage content calendars to schedule and prioritize content production and distribution.- Edit and proofread content for the website, blog, social media, and email newsletters.- Collaborate with designers and other specialists to create engaging content.- Maintain brand consistency and voice across all content channels and platforms.**Achievements**- Successfully conceptualized and executed external communication strategies for the new Nordic Morning brand.- Assumed additional responsibilities within my role, optimizing departmental efficiency and cost savings.

Stockholm, Stockholm County, Sweden

Marketing agency • Plan and execute a social media strategy having in mind business and marketing goals.• Owning the social media calendar including a regular posting schedule.• Identify and operate social media scheduling tool• Own content creation for LinkedIn and Instagram.• Creating written and video content• Coming up with creative ideas for social media content and planning ahead• Engaging the wider team in creative social posts • Collaborating with the wider marketing team to align on marketing activity• Collaborating with HR team to understand employer branding challenges • Working on client accounts

Stockholm, Sweden

Online platform for everyone new in Sweden.• Social Media Coordinator: Manage all communications through owned channels (Facebook, Facebook Group, Instagram, LinkedIn).• Plan and develop content strategies that drive brand awareness and website visits. Maintain a consistent brand voice and narrative across all channels. • Community management: Respond to queries in a timely manner, spark conversations and nurture the community.• Instagram: plan and execute a new strategy to drive brand awareness, over 250 new followers every month, 500 profile visits per week with 5% average engagement rate.• Design and execute Instagram campaigns with micro-influencers.• Generate, edit and schedule engaging content based on metrics (SEO) and analytics.• Facebook Ads campaigns - target strategy - Lookalike audiences.• Graphic design and copy for owned content and clients' campaigns. Content strategy with Reels, IGTV.• Mentoring: Train new team volunteers and keep track of their progress.• Launch new e-learning platform Newbie Learn: Social media strategy for the launch, content creation, influencer marketing.

Stockholm

Online platform for everyone new in Sweden.• Generate, edit and publish engaging content based on metrics (SEO) and analytics.• Write articles and copy for client campaigns.• Write sponsored posts.

Stockholm, Stockholm County, Sweden

Creative Agency.• Plan closely with the Social Media Manager on a new content strategy analyzing the audience and identifying new content.• Follow-up report for the client's social media account: Facebook and Instagram.• Plan and execute content for Instagram and Facebook's client accounts to increase reach and engagement.• Community management (Facebook and Instagram).

Barcelona Area, Spain

A Spanish Magazine designed to be a meeting point for creative women.• Book reviews• Interviews

Stockholm, Sweden

Panion is the world’s first keyword-searchable social platform that helps you meet like-minded people that share your passions• Articles on friendship, social relationships, future social interactions.

Barcelona Y Alrededores, España

• Screenwriter for the TV Magazine “Tips”, section “El Atelier” about handmade crafts. Broadcasted in Spanish national television (La2).• Collaborate with scriptwriters to create compelling and consistent scripts.• Write interview copy for artisans and artists. • Edit/rewrite scripts managing tight deadlines.

Film and creative studio. • Content creator for Neurad’s blog. • Chose relevant content about cinema, series, marketing, and branded content. • Enhance the number of visits to the blog.

Notodo.Com

• Online art and leisure magazine • Articles about leisure and cultural environment in London, a city where I lived at that time.

· Screenwriter of animated series "Sweesters:virtual room".¨Broadcast on Nickelodeon, TV3 (Televisió de Catalunya) and RAI (Radiotelevizioni italiana).

Graduado Superior, Specialization: Screenwriting

Master In Professional Book Editing/ Máster De Edición De Libros

Psychology Degree/ Grado En Psicología