Communications Associate
Singapore
As a Communications Associate at Access, I take the lead in our communication efforts, closely collaborating with the Communications team. My responsibilities include ensuring consistent social media posts, updating our Founder's Thought Leadership, and driving impactful marketing campaigns. In our recent #WeWriteOurRules campaign, I utilized various communication channels & mediums to reach our target audience, such as organic social media, on-campus ice cream pop-ups, a printed e-booklet, a prestigious event with Minister of Education Chan Chun Sing as our guest of honor, and paid advertising on LinkedIn. With my team's efforts, we successfully reached a total of 10,000 individuals through these communication channels. Additionally, I secured media features for Access in publications like the Straits Times and contributed a commentary to CNA, sharing my personal experiences as a former NA and ITE student.I take great joy in actively engaging with Access's on-the-ground programs. To date, I've facilitated over 10 career exposure programs for disadvantaged youths aged 15-21. These programs aim to boost self-esteem and ignite creativity. Journeying alongside these youths reminds me of my own past experiences. Witnessing their growth and being a catalyst for positive change reignites my passion and brings immense happiness.Additionally, I play a vital role in the operational and financial aspects of Access. Collaborating with the Executive Director and team, I contribute to budget management, invoicing, and payment processes, ensuring financial efficiency. As part of my responsibilities, I am currently leading a project to implement a software solution that will streamline our operational processes, enhancing productivity and organization-wide effectiveness. By actively engaging in operations and finance, I contribute to the overall success and sustainability of Access.